#Japan #Tokyo #Ryohei Suzuki #MEGA BIG #Tom Brown

Exciting New TV Commercial for MEGA BIG Featuring Ryohei Suzuki

On August 23, 2025, the highly anticipated fourth TV commercial for the sports lottery "MEGA BIG" will debut nationwide, starring the popular actor Ryohei Suzuki. The ad titled "The 1.2 Billion Yen Guide, Okuyama: Subway Frustrations" is set to captivate audiences by illustrating the excitement surrounding the potential win of the highest jackpot in Japanese lottery history—an astounding 1.2 billion yen.

The Japan Sports Promotion Center (JSC) has been selling MEGA BIG tickets weekly, with each ticket priced at 300 yen. This lottery has already produced 29 winners of the grand prize since its inception. To continue bringing joy and excitement to its customers, the new commercial will showcase a comical and relatable scenario that many see in their everyday lives.

The Concept of the New CM

In this new commercial, Ryohei Suzuki plays the role of "Okuyama," the guide to winning 1.2 billion yen. The scene unfolds inside a subway train where Okuyama faces various irritations, yet he manages to maintain his smile, contemplating the exhilarating possibility of winning the massive prize. The ad begins with Okuyama sitting on the edge of a train seat, where he encounters distractions from both sides. One side features Michio from the duo Tom Brown leaning on him, while on the other side, Fukawa, also from Tom Brown, spills his long hair across Okuyama's face. Despite these unfortunate events, Okuyama holds his MEGA BIG ticket and wears a radiant smile, embodying the thrill of what winning could mean for one’s life.

Behind the Scenes of the CM Shooting

During the filming, which took place in a studio designed to resemble a subway car, Ryohei Suzuki arrived donning an eye-catching outfit. He was joined by Tom Brown's Michio and Fukawa, marking their first collaboration. Notably, the crew opted for a single take to shoot the commercial. In a particularly amusing scene where Michio leans over to Okuyama, the two actors shared laughter while synchronizing their actions carefully. Their chemistry on set was palpable, creating a light-hearted and enjoyable filming atmosphere, even for a first-time collaboration.

Insights from the Stars

After wrapping up the shoot, Ryohei Suzuki expressed his delight at how quickly the session went, marveling at the choice to film in one continuous take. He remarked, "It was fascinating to see how everything unfolded. Michio's hair even has a pleasant scent!"

Meanwhile, Michio shared that shooting in a single take was indeed rare and unexpected. He noted, "I thought it was standard, but seeing Ryohei's surprise made me realize how unique it was. It felt incredibly fun, though!" Fukawa added humorously about his side of the scene, hoping that his hair wouldn’t provoke a complaint from Ryohei.

When asked what dreams they would pursue if they won 1.2 billion yen, Fukawa mentioned wanting to build a house near Sapporo Airport, while Michio humorously suggested implanting all his teeth and building a mansion in his hometown. After discussing their recent misfortunes and how they overcame them with a positive mindset, the conversation highlighted the vibrant personalities behind the commercial.

MEGA BIG—A Rewarding Initiative

The MEGA BIG lottery has become instrumental in promoting sports in Japan, with two-thirds of the revenue being allocated to sports development initiatives. Since its establishment in 2002, the project has distributed approximately 288.4 billion yen to nurture future sports talent and improve local sports facilities. As the commercial launches, the MEGA BIG team continues to innovate and ensure a thrilling experience for participants, contributing positively to sports culture in Japan.

To see the new MEGA BIG advertisement, visit YouTube and for more details, check out the official website.