Kimuraya's Rice Ball Bread
2026-04-07 02:10:23

Kimuraya Sohonten Unveils Adorable Rice Ball Bread with Salmon and Cream Cheese

Kimuraya Sohonten Launches New Rice Ball Bread



On April 20, 2026, Kimuraya Sohonten, based in Koto, Tokyo, will introduce a delightful new offering to their lineup: the Rice Ball Bread featuring Salmon and Cream Cheese. This product is geared towards families enjoying outings and picnics during springtime and embodies the charming appearance of a traditional rice ball.

A Creative Concept


The new Rice Ball Bread boasts a triangular shape, mimicking the classic onigiri (rice ball), topped with a distinctive black dough resembling nori (seaweed). Inside, it's filled with a savory combination of slightly salty salmon and creamy, mild-tasting cheese, perfectly wrapped within the uniquely crafted bread dough designed to resemble an onigiri. This visual and culinary play actively engages the consumer's senses, promising satisfaction and delight in every bite.

Flavor Profile


This innovative bread is crafted by merging the umami of carefully selected salmon with the subtle creaminess of cream cheese, resulting in a harmonious flavor profile. The saltiness of the salmon complements the rich, sweet notes of the cheese, making this treat a delightful balance of tastes that resonates well with both adults and children.

Product Details


  • - Product Name: Rice Ball Bread with Salmon & Cream Cheese
  • - Price: 351 yen (including tax) per piece
  • - Release Date: Available from April 20, 2026

Purchasing Information


  • - Physical Stores: The Rice Ball Bread will be available in 24 store locations, including famous department stores such as Ueno Matsuzakaya, Ginza Mitsukoshi, and Shinjuku Isetan.
  • - Online Orders: Pre-orders can begin on April 15, 2026, at 16:00, with the first delivery available from April 21, 2026. Online purchase options will be available via their online store (accessible from April 16 at 16:00). The cost for five pieces is 1,755 yen (including tax).

Company Background


Founded in 1869, Kimuraya Sohonten has established itself as a pioneer in the bakery industry, dedicated to delivering quality products imbued with care and history. Their mission centers on providing safe and delightful culinary experiences while contributing to the development of food culture and promising customer health.

For inquiries or more information, customers can reach Kimuraya Sohonten’s customer service hotline at 0120-01-4873, available from 9:00 to 17:30, excluding Sundays and holidays.

Conclusion


With the innovative Rice Ball Bread, Kimuraya Sohonten continues its longstanding tradition of excellence, excitedly engaging customers with new tastes while honoring the rich culinary heritage of Japan. This new product is sure to be a hit among those looking for a delicious, convenient option for outings during the spring season.


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Topics Consumer Products & Retail)

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