#United States #Phoenix #Re-Bath #Kurt Kittleson #Brad Hillier

Re-Bath's Strategic Acquisition: A New Era for Bathroom Remodeling

Re-Bath, a leading name in bathroom remodeling across the United States, recently made headlines with its acquisition of its largest franchisee operation previously owned by Kurt and Drew Kittleson. This significant business move adds high-performing territories in Phoenix, Charlotte, Asheville, and Greenville to Re-Bath's corporate fold, further fortifying its market presence and operational capabilities.

The acquisition aligns with Re-Bath’s long-term strategy of marrying a robust franchise network with selective corporate ownership. The decision to bring these successful operations under direct corporate control empowers Re-Bath to enhance its engagement in these essential markets. This shift not only positions the company to effectively pilot new initiatives but also allows for the testing of innovative systems that can benefit its wider network.

A Significance Beyond Business

For Kurt Kittleson, the former owner of these operations, the transition marks a fulfilling chapter in his professional journey. In his words, "Building this business alongside such a great team has been incredibly rewarding, and I'm proud of what we've achieved together." Kittleson expressed confidence that the new corporate ownership would sustain and build upon the vision he and his team had established. This sentiment resonates strongly with Re-Bath's philosophy of nurturing community relationships and fostering local growth.

Local Markets with High Growth Potential

Re-Bath's decision to incorporate these strategic markets is particularly noteworthy. Phoenix holds a special status as Re-Bath’s headquarters, establishing a foundational operational example for the company. Meanwhile, Charlotte stands out as a significant metropolitan area characterized by rapid population growth and a corresponding surge in remodeling demand. The mid-sized cities of Asheville and Greenville likewise represent lucrative markets with solid brand recognition and community connections.

Brad Hillier, CEO of Re-Bath, articulated the importance of this acquisition, noting, "This represents a pivotal moment for Re-Bath. We're thrilled to bring strong operations under corporate ownership to continue the legacy built by our outgoing owners." The various customer segments in these regions present an exciting opportunity for Re-Bath to innovate and enhance operational excellence.

Commitment to Continuity

One of Re-Bath’s top priorities is maintaining continuity within the acquired operations. Both local management and staff will remain in their current roles, further supported by added corporate resources in areas such as finance, human resources, and IT. This commitment to preserving the existing workforce ensures that community ties remain strong while alleviating administrative burdens.

The company is dedicated to enhancing its operations through strategic investments in technology, comprehensive training programs, and an improved customer experience. A solid integration plan is already in place to facilitate a smooth transition, with a focus on transferring valuable institutional knowledge.

Drew Kittleson, also a former owner, expressed his eagerness to remain involved during this transition period as a consultant, stating, "The people behind this business are what make it so special, and I'll collaborate with corporate to ensure everyone is set up for success."

Looking Forward

As Re-Bath moves into this new chapter, it reaffirms its commitment to a franchise-first model while also embracing selective corporate ownership within its broader growth strategy. This blended approach allows for future acquisitions that align with the brand's goals for stability, innovation, and strategic growth.

Re-Bath's impressive trajectory has garnered accolades, including a ranking of No. 132 on Entrepreneur Magazine's Franchise 500® for 2025, a testament to its successful expansion strategy and robust franchise network.

For individuals interested in learning more about Re-Bath and exploring franchise opportunities, further details can be accessed at their official franchise website or by contacting their support team directly.

About Re-Bath

Founded in 1978 and expanding into the residential market in the early 1990s, Re-Bath has grown into one of the largest bathroom remodeling franchises in the United States, with over 100 locations nationwide. Their comprehensive services range from bathtub replacements to full bathroom redesigns, committed to making remodeling easy, affordable, and hassle-free for homeowners. With a strong focus on customer satisfaction and a commitment to quality, Re-Bath remains a premier choice for bathroom renovations.

For more information on Re-Bath's services or to consider franchise opportunities, please visit Re-Bath's official website.