Exciting Yukata Launch in Yokohama
In a bid to bring the beauty and tradition of Japanese clothing to the city, the renowned yukata specialty store,
Kyoto Fujisei, is set to make its
Yokohama debut. Located on the
4th floor of Marui City Yokohama, this limited-time store will open its doors from
June 28, 2025, to August 31, 2025. Make sure to visit as they transition to the
3rd floor for the final month from
August 1-31.
About Kyoto Fujisei
Kyoto Fujisei has been a cornerstone in yukata fashion, bringing exquisite styles from the historic city of Kyoto. This year marks a significant milestone as they launch their first store in Yokohama, aiming to provide residents with a unique yukata shopping experience that boasts one of the city's largest selections of these traditional garments.
The store offers a diverse lineup that caters to various preferences, from
affordable sets priced at 10,780 yen (including tax) to luxurious options crafted by esteemed brands like
Ichida Hiromi and Mori Eiko. Shoppers can also find an array of charming designs from renowned brands such as
Wafukan and
Geisoudou, along with adorable collaborations like the
Cat Sasha Series created with
Wafukan and Frutta Rossa.
For students, the store features eye-catching
polyester yukata designs by
Chisato Yoshiki, along with various iconic brands that define the yukata industry, including
tsumori chisato. This year also introduces innovative designs such as
two-piece yukata and
dress-style yukata, suitable for those new to wearing these traditional garments.
Don’t worry, there’s something for everyone! The store also has a wide selection of
men’s yukata, along with exclusive accessories that complement the yukata experience. Over
10,000 items will be available, including elegant additional items such as stylish handbags and footwear.
One of the star products is the
pid heel geta, specially designed for comfort, ensuring that you can enjoy your yukata without worrying about foot pain.
Sample Products:
Starting at
63,800 yen (including tax), this yukata features indigo dyeing and Chita cotton. Each piece showcases traditional craftsmanship, perfect for anyone looking to enjoy a heritage garment that doubles as a modern fashion statement.
Priced at
33,000 yen (including tax), these yukata are crafted from
Seora-alpha, a fabric known for its soft and breathable qualities. Not only are they cooling for warm summer days, but they also come with easy-care benefits, maintaining their shape even after multiple washes.
This stunning yukata, sold at
27,500 yen, is designed with motifs inspired by the poetry of
Kaneko Misuzu. It is made from breathable cotton that ensures comfort and absorbs moisture well, featuring beautiful watercolor designs.
At
14,300 yen, the yukata designed by the vocalist
UTAHA from the band Wednesday Campanella reflects her vibrant artistic style, making it a popular choice among fashionable yukata enthusiasts.
Besides these featured yukata, Kyoto Fujisei will stock a plethora of items from beloved brands such as
tsumori chisato and
Ichida Hiromi. Also, for those looking to try wearing a yukata without committing to a purchase,
yukata rental options are available starting as low as
3,278 yen, which includes the dress, obi, geta, and dressing service.
Event Highlights
Location: Marui City Yokohama 4F Event Space
Opening Dates: June 28 – August 31, 2025
Hours: 10:30 AM – 8:30 PM
For more details, visit
Marui City Yokohama or
Marui's official site at
Marui.
This summer, step into the traditions of Japanese culture and find your perfect yukata at
Kyoto Fujisei!