ANA Introduces Ancient Sake "INISHIE Takumi No.1 -Doux-" in First Class Cabin
Starting from December 1, 2023, All Nippon Airways (ANA) has become the first airline to serve aged sake in its international first-class cabin with the introduction of 'INISHIE Takumi No.1 -Doux-'. This exquisite blend represents the brand 'Inishie no Bishu', showcasing the rich history and depth of flavor that aged sake can offer.
The Essence of Aged Sake
While fresh sake has gained immense popularity both domestically and internationally in recent years, aged sake, known as 'koshu', has seen its production diminish. This unique beverage undergoes a long maturation process, developing complexities in flavor and aroma that set it apart from freshly brewed sake. The intricate taste profile of aged sake promises a depth that is both exquisite and remarkable, capturing the essence of time itself.
Founded in 2020, Takumi Sosei Co., Ltd. has carefully curated aged sake that has matured for over ten years, marketing it under the prestigious label 'Inishie no Bishu'. In 2023, they opened Japan's first specialized aged sake brewery with ten collaborating sake makers, dedicated to preserving this cultural heritage and addressing the operational challenges faced by local sake producers.
The selection of 'INISHIE Takumi No.1 -Doux-' for ANA's first-class service highlights the brand's commitment to promote the unique allure of aged sake on a global scale, inviting patrons to explore its charms aboard their international flights.
A Unique Blend of Time
'INISHIE Takumi No.1 -Doux-' features a luxurious blend of aged sake from different regions and breweries, notably Iwate, Tottori, and Hyogo, with vintages from 1997, 2007, and 2010. This exquisite concoction delivers a depth of flavor accompanied by a smooth sweetness that climaxes in a rich, dessert-like finish. Each sip unveils a symphony of flavors produced by the careful layering and blending of these diverse aged sakes, creating an experience that lingers delightfully on the palate.
Awards received by this remarkable sake include the Silver Medal at the IWC 2024 SAKE category for aged sake, along with Gold Medals at the Kura Master Sake Competition 2024 and the Feminale World Wine Competition 2024. With a price of 5,000 yen (including tax) for a 200ml bottle, this premium offering is available on the company's website as well as through select retail partners.
Elevating Japan's Sake Culture
As a brand, 'Inishie no Bishu' is dedicated to advocating the value of aged sake both domestically and internationally. Its mission is to not only preserve but also expand the appreciation of this unique sector of Japanese sake culture. By ensuring the quality and distribution of aged sake, they hope to enhance the cultural experience that accompanies fine dining and celebrations worldwide.
In a world where modern innovations are continuously reshaping food and beverage experiences, the introduction of 'INISHIE Takumi No.1 -Doux-' aboard ANA flights symbolizes a reconnection to the traditional, craft-driven roots that define Japanese sake. Each glass served not only delivers flavors that speak of the complexities of time but also tells the story of the tradition and artistry behind Japanese brewing.
By offering this unique experience onboard, ANA aims to invite both international travelers and sake enthusiasts to savor the distinctive qualities of aged sake, representing a bridge between the rich history of sake brewing and modern dining experiences. With a commitment to showcasing the best of Japan's culinary offerings, this venture into aged sake marks a significant milestone in the airline's journey to redefine in-flight dining.
Whether you're a connoisseur or new to the world of Japanese sake, the debut of 'INISHIE Takumi No.1 -Doux-' in ANA's first-class cabin is a splendid opportunity to indulge in the time-honored art of sake-making, allowing passengers to toast to exquisite experiences at 30,000 feet.