Enjoy a Magical Summer at Lumine Est Shinjuku with the 'Stitch Collection'
From June 1 to July 9, 2025, Lumine Est Shinjuku will be hosting an exciting summer campaign titled 'GOOD MOOD ~STITCH COLLECTION~'. This event promises to immerse visitors in the world of Disney's beloved character, Stitch, celebrating the upcoming live-action release of the Disney movie
Lilo & Stitch.
Event Highlights
Throughout the duration of the campaign, visitors will have the rare opportunity to experience special merchandise and limited-edition items featuring Stitch's original key visuals, uniquely available at Lumine Est Shinjuku. Shoppers can explore a range of Disney-themed items spread across 24 shops and 2 dedicated pop-up stores, showcasing special Stitch and Mickey & Friends designs.
A notable feature of this campaign is the introduction of the 'Stitch' OH MY CAFE, a first-of-its-kind themed café at Lumine Est Shinjuku. The café will offer exclusive drinks and unique merchandise that can’t be found elsewhere. Accompanying these offerings, customers who purchase special items will receive limited edition gifts on a first-come, first-served basis, making their shopping experience all the more rewarding.
The atmosphere at Lumine Est Shinjuku will come alive with Disney’s iconic music, creating the perfect backdrop for a 'GOOD MOOD'. Whether you are a Stitch fan or just looking to escape the summer heat, this campaign promises to deliver delightful experiences for everyone.
Detailed Overview of the Event
Duration and Location
- - Dates: June 1 (Sun) to July 9 (Wed), 2025
- - Location: Lumine Est Shinjuku, 3-38-1 Shinjuku, Shinjuku-ku, Tokyo
What's in Store?
1.
Exclusive Merchandise: Over 24 shops and 2 pop-up stores will feature limited edition Stitch-themed items, available for pre-sale.
2.
Themed Café: The 'Stitch' OH MY CAFE will be open from June 20 (Fri) to July 27 (Sun), offering unique dishes inspired by Lilo and Stitch.
3.
Special Gifts: Customers will receive exclusive novelties like original stickers and stylish shopping bags with qualifying purchases.
4.
Themed Decorations: Unique Stitch visuals will decorate key areas within Lumine Est Shinjuku, enhancing the vibrant summer atmosphere.
5.
Social Media Engagement: Stay connected with the campaign via Lumine Est Shinjuku's official Instagram, where special merchandise and styling ideas will be showcased.
6.
Themed Music: The background music throughout the shopping center will feature
Disney Summer Songs, setting a joyful tone for the whole experience.
Limited Edition Offerings
The special items include T-shirts, accessories, and all sorts of colorful merchandise themed around Stitch. For those who love to wrap themselves in playful style, these items will undoubtedly add a cheerful vibe to your summer wardrobe.
Planned Pop-Up Shops
- - Disney STITCH COLLECTION POP UP STORE: Available from June 1 to June 30, located at 2F.
- - Disney+ POP UP STORE by PONEYCOMB: Open from June 4 to June 10 on 3F.
Café Highlights
The 'Stitch' OH MY CAFE offers unique drinks to captivate your summer taste buds:
- - Cranberry & Apple Juice inspired by Lilo.
- - Blue Lemonade inspired by Stitch himself.
- - Melon Milk inspired by Scrump.
Be sure to check the details on their official site once it launches, as new items and prices will be released soon!
Collectible Novelties
With a minimum purchase of 1,000 yen, customers can receive an exclusive sticker, and those spending over 5,000 yen can receive a unique vinyl shopper. Don’t miss out on these fun additions to your shopping experience!
Exclusive Decorations
Experience an immersive world created especially for this campaign. Special visual displays with Stitch’s key visuals will be prominently featured in the store, turning shopping into an enchanting experience.
Conclusion: Don't Miss Out!
Get ready to dive into the magical world of Stitch at Lumine Est Shinjuku this summer! Whether you’re looking for adorable collectibles, refreshing drinks at the café, or simply a delightful day out, this campaign has something for everyone.
Follow Lumine Est Shinjuku on social media for fun updates and to stay informed about this engaging experience throughout the campaign period.
Related Links:
Official Lumine Est Shinjuku Website
Instagram
Special Campaign Site