Eluvio Leads the Way in Next-Gen Sports Broadcasting Ahead of IBC2025

Eluvio's Revolutionary Footprint in Global Sports Broadcasting

Eluvio, a company renowned for its innovative video distribution technology, has achieved significant milestones in its collaborations with prominent sports organizations, including the United Rugby Championship (URC), Cricket Australia (CA), and WPALive.TV by Foresense. As the world anticipates IBC2025, Eluvio is set to transform how fans engage with sports media through its advanced Content Fabric and Application Suite.

A New Era of Broadcasting

In an era where digital streaming is paramount, the need for robust Over-The-Top (OTT) solutions is more critical than ever. Eluvio answers this call by providing its partners with the tools necessary for direct-to-consumer (D2C) streaming. These solutions will empower the broadcasting of over 500 live events, coupled with monetization options that cater directly to viewers. The combination of subscription models, pay-per-view, and ad-supported formats promises to enhance audience interaction and revenue generation significantly.

Cutting-Edge Features of Eluvio's Technology

Eluvio’s Content Fabric encompasses a suite of features designed to streamline and elevate the viewer’s experience. With capabilities like low-latency streaming, dynamic bandwidth adaptation, and support for HD and 4K resolutions, fans can enjoy seamless access to live sports. The technology also includes automated highlight generation and comprehensive analytics, providing insights into viewer engagement and content performance.

The platform is designed with security in mind, featuring strong encryption and anti-piracy measures such as digital rights management (DRM) and forensic watermarking to protect content integrity. This approach not only maximizes monetization opportunities but also ensures a secure viewing environment for sports fans around the globe.

Spotlight on Partnerships

United Rugby Championship and Eluvio: The URC, which features elite teams from Ireland, South Africa, Wales, Italy, and Scotland, is leveraging Eluvio's technology for its new streaming service, URC TV. Set to launch for the 2025/26 season, URC TV aims to provide a top-tier viewing experience for fans, especially in regions where traditional broadcasts are limited. With plans to stream over 280 live games, URC TV is poised to engage rugby enthusiasts like never before.

Cricket Australia’s Innovative Approach: Cricket Australia is adopting Eluvio’s state-of-the-art video solutions to enhance engagements with its substantial archive of over 15,000 hours of match footage. By harnessing AI for real-time tagging and highlight generation, Cricket Australia aims to elevate the fan experience to unprecedented heights. The integration of Eluvio’s platform will allow for a unified approach to both live broadcasts and archived content.

Dan Allan, Senior Content Manager at Cricket Australia, expresses excitement about the partnership, emphasizing the commitment to meet the high expectations of cricket fans globally.

WPALive.TV's Global Ambitions: Foresense's WPALive.TV, the exclusive distributor for the World Pool Association, has chosen Eluvio to power its new digital broadcast platform tailored for pool enthusiasts. With over 250 live matches scheduled across various global tournaments, the platform aims to broaden the appeal of pool while providing fans with reliable streaming access to live sports action. Glenn Weiland, CEO of Foresense, highlights Eluvio’s contributions in delivering high-quality streaming experiences worldwide.

Showcasing Innovations at IBC2025

Eluvio will prominently feature its advancements during IBC2025, held from September 12 to September 15. Attendees can expect to see live demonstrations of Eluvio's technology, along with presentations led by CEO Michelle Munson. These sessions will delve deeper into the possibilities offered by the Content Fabric and its impact on sports broadcasting.

As the landscape of sports media continues to evolve, Eluvio stands at the forefront of innovation, poised to reshape how fans interact with their favorite sports. With its strategic partnerships and robust platform, the future of sports broadcasting looks brighter than ever.