Road Trip Essentials
2026-09-09 05:32:45

Survey Reveals Top Snacks and Drinks for Road Trips in Japan

The Essential Snacks and Drinks for Your Next Road Trip



On March 9th, Park 24 Co., Ltd., headquartered in Shinagawa, Tokyo, released the results of a survey regarding food and drink preferences during drives, aimed at members of their car-related subscription service, Times Club.

Key Findings from the Survey



1. Nearly 90% Bring Snacks on the Road
An impressive 86% of respondents confirmed that they take food and beverages into their cars while driving, indicating that most people enjoy snacks while on the road.

2. Coffee and Tea Reign Supreme
When it comes to drinks, coffee topped the list with 41% of participants favoring it during their drive, followed closely by tea at 35%, and water at 16%. This shows that coffee and tea are firmly established as the go-to beverages for drivers.

3. Gum and Tablets are Top Snack Choices
The most commonly consumed snack was gum or mints, chosen by 22% of respondents, followed by bread at 17%, and candy or gummies at 15%. The preference for bread over rice balls highlights the varied choices available to drivers.

Detailed Insights from the Survey



The Necessity of Snacks and Drinks


The survey reveals that a substantial majority of drivers find snacks and drinks essential for their journeys. Approximately 86% admitted to regularly bringing food and drink along, emphasizing its importance for a comfortable travel experience. This trend aligns with the lifestyle of many drivers who prefer to have their favorite drinks while navigating the roads.

Drink Choices: The Popularity of Daily Favorites


Coffee and tea's strong rankings indicate that drivers are inclined to stick with beverages they are accustomed to. The top reasons cited for choosing these drinks included:
  • - Familiarity: 35% of respondents prefer drinks they usually consume.
  • - Ease of Consumption: 28% appreciate beverages that are easy to drink while driving.
  • - Refreshing Qualities: 21% choose drinks that offer a refreshing boost during long driving sessions.

These findings suggest that drivers prioritize comfort and routine when selecting their drinks, confirming their reliance on familiar flavors to enhance their travel experience without distractions.

Snack Preferences: Practicality is Key


For the drivers surveyed, snacks are selected based on their practicality during travel. Gum and mints were the most popular snacks, suggesting that many prefer items that can be easily consumed with one hand. The snack selection criteria highlighted:
  • - One-Handed Eating: 38% prefer snacks that can be eaten with one hand.
  • - Refreshing Options: 24% choose snacks that help refresh their mood.
  • - Focus Maintenance: 13% seek snacks that contribute to sustained concentration while driving.

This variety in snack preferences indicates a strong demand for quick and easy options that do not hinder driving performance, contributing to an enjoyable journey.

Conclusion


The survey by Park 24 highlights the clear preferences of Japanese drivers when it comes to food and beverages for road trips. Coffee and tea remain the top drink choices, demonstrating a desire for familiarity during travel. Meanwhile, the popularity of easy-to-eat snacks like gum and mints shows that practicality is paramount.

As drivers seek not only to quench thirst but also to refresh their spirits, it might be beneficial to select the perfect “road trip buddy” next time you hit the road. Don’t forget to bring along your favorite snacks and beverages!

Survey Overview


  • - Participants: Members of Times Club (who joined after March 2, 2025, and used Park 24 group services recently)
  • - Method: Internet survey (non-public type)
  • - Duration: March 2, 2026 - March 10, 2026
  • - Number of Valid Responses: 4,752
  • - Note: Rounding may cause percentages not to sum to 100%. For use of survey results, please contact Park 24 Co. Ltd.



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Topics Consumer Products & Retail)

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