Scott McBride Joins VIP Play, Inc. as Chief Design Officer to Innovate Experience

VIP Play, Inc. Welcomes Scott McBride as Chief Design Officer

In a bold move to further its mission of redefining digital consumer experiences, VIP Play, Inc. has appointed Scott McBride as Chief Design Officer and Senior Vice President of Design Innovation. This strategic hiring comes at a time when the tech-first entertainment company is eager to enhance its platform through innovative design and user-centric solutions.

Scott McBride's arrival is viewed as a major step forward for VIP Play, known for its ambitious approach to mobile sports wagering. With over 25 years of experience across various sectors—including fintech, hospitality, and global sports—McBride is recognized for his ability to blend creativity with technology, offering transformative solutions tailored to audience needs. Previous clients include notable brands like Verizon, IHG Hotels, and NASCAR, cementing his reputation as a design leader.

Commitment to Innovation

Les Ottolenghi, CEO of VIP Play, stated, "Scott's appointment reflects our unwavering commitment to enhancing customer experience through innovation. His design leadership and understanding of emerging technologies will be key in developing engaging platforms that captivate our users."

McBride has built his professional life around translating intricate challenges into straightforward, user-friendly solutions. His design philosophy merges fine arts with modern marketing strategies, making him a sought-after figure in design circles. Furthermore, as a graduate and former instructor from Miami Ad School, McBride values the importance of fostering new talent in the design field.

Aligning with Company Visions

Expressing his enthusiasm for joining VIP Play, McBride mentioned, "The company's bold vision for integrating entertainment and technology resonates with my passion for creating designs that inspire and solve real problems. Together, we can usher in a new era of digital engagement that aligns with our consumer's desires."

As he takes on his new role, McBride will lead the charge in design innovation across VIP Play’s various touchpoints, ensuring that every interaction embodies the company's core values of creativity and connectivity. With the aim of enhancing the consumer experience, McBride’s efforts will initiate a wave of updates and redesigns aimed at making interactions not just visually appealing but inherently intuitive.

The Evolution of VIP Play

VIP Play, Inc., operating under the OTCQB ticker VIPZ, is dedicated to pioneering the future of mobile sports betting. The company uses its proprietary technology platform in Tennessee while maintaining an interim iGaming and mobile sports-betting license in West Virginia. They offer a modern sportsbook featuring unique wagering options, sweepstakes contests, and socially interactive features. The platform's cloud-native structure and AI-driven roadmap promise secure, data-focused experiences that meet high regulatory standards and gaming responsibility.

As VIP Play continues to shape its consumer platform, the influence of Scott McBride is set to resonate throughout the gaming community, elevating user experiences to unprecedented heights. Stay tuned as VIP Play transforms and reinvents the future of digital entertainment.

For more details about VIP Play, visit VIP Play's website.