DeNA Launches EDGE POKER App to Enhance Japan's Poker Boom

DeNA Unveils EDGE POKER: The Future of Mobile Poker

On January 27, 2026, DeNA, a prominent gaming company headquartered in Shibuya, Tokyo, released its latest mobile poker game, EDGE POKER. This new app promises to propel Japan's poker scene forward, collaborating with professional poker player Yokosawa, the face behind POKER ROOM. With its easy-to-use interface and comprehensive gameplay features, EDGE POKER is designed to cater to both newcomers and seasoned players alike.

A Seamless User Experience

One of the standout features of EDGE POKER is its intuitive design, which ensures that players can quickly dive into the game without being overwhelmed. The Fast Fold feature allows players to leave one table and join another without delay, providing a dynamic and engaging experience that eliminates waiting times. This thoughtful design helps maintain the excitement of the game, making it accessible to participants of various skill levels.

Innovative AI Support

In a groundbreaking move, EDGE POKER incorporates EDGE AI, specifically developed over three years by DeNA. This advanced poker AI analyzes millions of scenarios, providing feedback in real time at lightning speed—less than 500ms. It's designed to train players through an AI Guide feature that suggests optimal actions for different game situations, making it a perfect tool for novices. But the excitement doesn’t stop there; the app also includes a Buddy AI that learns a player's style and can take over when they can't play, allowing for continuous engagement.

Moreover, players can review their game actions and decisions against the AI's recommendations, gaining insights into what went well and where they can improve. This analytical approach not only enhances gameplay but also promotes learning, helping players evolve their skills, whether they are casual gamers or aspiring professionals.

Engaging Features for Everyone

Beyond competitive play, EDGE POKER introduces fun elements such as a Skin Collection system that allows players to customize their profiles, as well as a unique feature to assess their play style through 18 different Shark types. This makes the game more relatable and enjoyable for a broader audience. Additionally, the app provides an engaging tutorial mode, ensuring that even those new to poker can comfortably navigate the game's mechanics.

Community and Interaction

In keeping with DeNA's vision, EDGE POKER also emphasizes community engagement. They've launched an official Discord server where players can interact, exchange strategies, and receive updates from the developers. As a special promotional event, new Discord members will be granted the Royal Founder role, along with the chance to win exclusive merchandise through a lottery.

Celebratory Campaigns

As part of the launch festivities, EDGE POKER has unveiled multiple promotional campaigns. The E/D/G/E Follower & Repost Campaign is designed to reward users who follow their official accounts and share content. Winners will receive a special set of EDGE POKER playing cards, making participation both rewarding and fun.

Quotes from Yokosawa

Yokosawa emphasized that the motivation behind creating EDGE POKER was to provide an inviting environment where players can experience the thrill and strategies of poker without feeling intimidated. He envisions EDGE POKER as a gateway for many to explore the intriguing world of poker.

Conclusion

With the launch of EDGE POKER, DeNA aims to create an interactive and rich poker experience that transforms not only how Japanese players approach the game but also elevates the overall poker culture in Japan. As they look forward to developing the app in collaboration with the community, it’s clear that EDGE POKER is positioning itself to become a pivotal player in the world of mobile gaming.

For more information, visit the official website at EDGE POKER or follow them on social media for the latest updates.