Experience the 119th Toy Fair: A Celebration of Imagination in NYC

The 119th Toy Fair® in New York City

Starting this Saturday, March 1, 2025, the latest edition of the Toy Fair will kick off in New York City at the Javits Center, showcasing the largest collection of toys and games in the Western hemisphere. This esteemed event will unfold over four exemplary days, dedicated exclusively to trade guests and media professionals.

This annual gathering is not just a toy exhibition; it transforms nearly eight football fields into a vibrant wonderland filled with the newest innovations that the toy industry has to offer. For attendees, it provides a unique opportunity to gain hands-on experience with a myriad of toys that will soon grace toy store shelves. Products at this year’s fair will range from nostalgic classics reimagined for a modern audience to personalized play experiences that resonate with the dynamic and evolving preferences of children today.

The opening day will be marked with a ribbon-cutting ceremony at 9 a.m. as well as a lively parade of costumed characters starting at 8:30 a.m. Both events promise to create a buzz of excitement and joy as guests from around the world gather to celebrate the magic of play.

Attendees can look forward to discovering collectibles and toys that draw inspiration from popular entertainment, catering not only to children but also to adult fans who cherish these playful creations. There’s something for everyone — whether it's a miniature version of a beloved character or a completely new play concept designed to create memorable experiences.

In addition to the interactive displays and product showcases, the Toy Fair will offer valuable insights into current trends within the toy industry. Spokespersons will be present at the Press Center (Level 3, Booth 3145) to engage with media representatives, sharing the latest in toy trends, consumer shopping behaviors, and industry forecasts. These interactions will be indispensable for those looking to stay ahead in the ever-evolving toy market.

For those eager to participate, it's crucial to complete advance registration, which is required for entry. Media credentials will need to be verified for access to this noteworthy event. As excitement builds, attendees will be able to keep up with Toy Fair happenings by utilizing the hashtag #ToyFairLife across social media platforms.

In summary, the Toy Fair is a massive gathering of creativity and commerce, demonstrating how toys can inspire and foster imagination. It's a seminal event for anyone involved in the toy industry, from manufacturers to retailers. The opportunity to connect with key players and discover groundbreaking products will undoubtedly pave the way for future innovations in play. For further details and the latest updates, visit ToyFairNY.com.

Event Details:

- When: March 1-4, 2025

- March 1-3: 9 a.m. to 6 p.m.
- March 4: 9 a.m. to 4 p.m.

- Where: Javits Center, New York City

Don't miss out on this unparalleled experience that unites the world of toys — it promises a dynamic exploration of creativity, innovation, and the joy that toys can bring to people of all ages.