#China #Shanghai #Blokees #Minions #Mokoo Series

Celebrating Minions: The Launch of Blokees' Mokoo Series

On June 1, 2025, the iconic Minions Banana Day event kicked off in Shanghai and Beijing, marking the official launch of a five-month promotional tour across six cities in China. Central to this event was the unveiling of the new Mokoo Series: Minions-N-Disguise by the renowned Chinese toy brand, Blokees. This launch not only celebrated the beloved Minions but also showcased Blokees' dedication to creativity and innovation in the toy industry.

The Mokoo Series features a collection of figures representing six popular Minion characters: King Bob, Soldier Stuart, Golfer Tim, Knight Dave, Maid Phil, and Caveman Kevin. Each figure has been meticulously designed to encompass the characters’ distinct physical traits and classic appearances. Notably, every figure is equipped with 11 points of articulation, allowing for flexible and dynamic play. The figures come with interchangeable outfits and accessories, enhancing the interactive experience for children and collectors alike.

One of the standout features of these collectibles is the cleverly hidden skeleton design, which reveals a delightful surprise for devoted Minion fans. This design element adds an innovative twist, inviting both imaginative play and a new level of engagement.

Blokees has always emphasized the importance of customer-driven innovation, aspiring to cultivate a creative culture through its Blokees Figures Creator (BFC) initiative. At the Minions Banana Day event, the brand showcased a dedicated display area for BFC creations, allowing fans to explore their artistic capabilities within the BFC ecosystem. This initiative not only empowers users to create but also promotes a sense of community among fans of all ages.

The Blokees booth was a hub of activity, attracting numerous Minion enthusiasts who were eager to engage with their favorite characters. Attendees participated in photo sessions and took group portraits, contributing to an atmosphere filled with laughter and excitement. Passionate fans shared their enthusiasm, with one stating, "These Minions figures exhibit highly detailed and realistic designs. The versatility provided by customizable outfits makes them incredibly appealing. The integrated skeleton base is a brilliant and surprising feature that enhances the overall attraction of these products."

The Minions Banana Day tour continues until October 26, with stops planned in cities such as Chengdu, Wuhan, Changsha, and Shenyang. During this tour, Blokees will introduce additional themed releases and interactive activities related to the Minions franchise.

With over 500 patents under its belt, Blokees remains at the forefront of innovation in the toy industry. The company's strategy, which embraces a global reach while catering to all age groups and price ranges, is paving the way for a broader appeal of Chinese action figures on the world stage. As fans celebrate the antics of the Minions, Blokees is committed to delivering high-quality, innovative, and fun-filled toys that resonate with audiences around the globe.

For those eager to experience the charms of the new Mokoo Series, keep an eye out for future events and releases as Blokees continues to blend creativity with play, fostering a love for iconic characters across the globe.