#United States #La Jolla #Events.com #Automotive Event #La Jolla Concours

Events.com Enhances Automotive Excellence with La Jolla Concours d'Elegance Acquisition

In a significant move on April 17, 2025, Events.com, a leader in event management and discovery, revealed its acquisition of the renowned La Jolla Concours d'Elegance. This multi-day celebration has earned a prominent spot in the automotive world, showcasing a rich display of classic and luxury cars. By securing this iconic event, Events.com aims not only to uphold its esteemed legacy but also to elevate its impact within the local community of La Jolla, California.

A New Chapter in Automotive Showcases

Founded as a unique automotive showcase, the La Jolla Concours d'Elegance has developed into a premier event recognized globally for its opulent cars and the lifestyle that comes with them. With this acquisition, Events.com seeks to leverage advanced infrastructure and technology to broaden the Concours' reach and enhance the overall experience. This includes improvements in ticketing, sponsorship management, and digital engagement tools, facilitating smooth coordination and better accessibility for attendees and sponsors alike.

Mitch Thrower, CEO and Co-Founder of Events.com, expressed his enthusiasm for the future of the Concours, stating, "The La Jolla Concours d'Elegance is a truly iconic event in the automotive world, and we are honored to help power its next chapter." After nearly two decades under the leadership of former Co-Chairs Michael Dorvillier and Robert Kerner, this transition is set to not only continue the event’s storied past but also propel its future.

Collaboration with Local Entities

The La Jolla Historical Society, which has significantly contributed to the Concours' legacy, remains a key partner in this new arrangement. The Society will continue as the primary charitable beneficiary, ensuring the event retains its community-oriented ethos. The dedicated volunteer committee that has worked tirelessly to bring the Concours to life will also remain in place, maintaining authenticity in the event’s presentation and mission.

Michael Dorvillier commented on this new chapter, reflecting on the years of hard work put in by the volunteer team, stating that this partnership with Events.com bolsters their goal of creating a top-tier event while also supporting the La Jolla community.

What to Expect in 2025

Celebrating nearly two decades of excellence, the 2025 La Jolla Concours d'Elegance is scheduled to be held from April 25 – 27 on the stunning shores of La Jolla. This year's edition promises to be the finest yet, catering not only to seasoned automobile collectors but also inviting newcomers to appreciate the elegance and history of classic cars.

Events.com Executive Producer Paul Thornton highlighted the excitement surrounding the upcoming event, sharing that early indications show all sponsorships and hospitality suites are sold out, and ticket sales are outpacing previous years. "This sets the stage for potentially our best Concours to date," he noted.

Broader Ambitions for Events.com

The acquisition of the La Jolla Concours d'Elegance is part of a broader strategy for Events.com as the company expands its footprint within California's events landscape. Following other recent acquisitions, including the Temecula Valley Balloon and Wine Festival, Events.com is positioning itself as a key player in the state's vibrant festival scene.

As Events.com gears up for a potential public debut through its merger with Concord Acquisition Corp. II, its commitment to enhancing community engagement remains steadfast. For more information on the La Jolla Concours d'Elegance, attendees are encouraged to visit lajollaconcours.com.

Events.com continues to drive innovation in the event planning and management space, ensuring memorable experiences for all, whether through classic automotive showcases or groundbreaking technology-driven events.

Conclusion

The acquisition of the La Jolla Concours d'Elegance marks a pivotal moment for Events.com, reflecting its dedication to preserving automotive heritage while fostering community connections. As the event continues to grow, its legacy as a premier automotive experience looks bright and promising. Join us for what is sure to be an unforgettable showcase of automotive excellence, and witness the evolution of the La Jolla Concours d'Elegance as it embarks on this exciting new journey.