#Japan #Tokyo #Tamiya Home #Usasa #Deaf-Friendly

Tamiya Home Launches Deaf-Friendly Project in Tokyo Area

Tamiya Home, based in Tokorozawa, Saitama, has recently initiated an innovative Deaf-Friendly Project in conjunction with manga artist Usasa. This project aims to promote diversity and inclusion (D&I) within demolition sites across the Tokyo metropolitan area. The project, which officially commenced in mid-September, adds a new dimension to safety practices by prioritizing visual communication for the hearing impaired, particularly in environments typically dominated by sound.

As awareness of the needs of individuals with hearing impairments grows, Tamiya Home has taken a proactive approach to address safety challenges in demolition settings, where heavy equipment noise and the lack of auditory signals can lead to potentially dangerous situations. By collaborating with Usasa, the team seeks to create designs that make it possible for everyone to intuitively understand potential hazards, even in the absence of auditory cues.

The Deaf-Friendly Project has already started showcasing its designs at various demolition sites in the Tokyo area, providing a clear visual representation of safety features and communicating the presence of ongoing construction work. This initiative not only serves to inform individuals with hearing challenges but also enhances overall community safety by making environments safer for all.

Visualizing Safety: The Design Process

Knowing that the Deaflympics would be held in Tokyo ignited Tamiya Home's pursuit of the Deaf-Friendly initiative. With a commitment to 'safety first,' the company recognized the importance of conveying awareness of demolition sites to individuals with hearing impairments. The project emphasizes that safety extends beyond mere accommodations; it integrates the perspectives of individuals without hearing ability, rethinking traditional communication methods within construction zones.

The goal is to elevate safety levels in areas where demolition is taking place while ensuring that everyone can act with instinctive knowledge of safety protocols. Through the Deaf-Friendly project, Tamiya Home aims to redefine the usual depiction of demolition sites—often characterized by fear and uncertainty—into places that promote safety, understanding, and community engagement.

Usasa took on the design of the Deaf-Friendly safety sheets, collaborating closely with Tamiya Home. The design process, marked by creativity and empathy, was finalized by the end of August and revealed to the public in mid-September across various sites in the metropolitan area. The sheets use illustrations and formats that encourage intuitive actions, enhancing communication regarding safety among all passersby.

Sharing the Vision: Behind the Scenes on Note

Alongside the roll-out of the Deaf-Friendly safety sheets, Tamiya Home released an article on their official Note platform, delving deeper into the inspiration and intentions behind the initiative. It poses pertinent questions about why Usasa embraced this project and how her perspective navigating a soundless world shaped the designs for the safety sheets.

The Note article exposes Usasa's thoughts on transforming the traditional imagery of demolition sites into engaging and safer environments. It provides insight into her creative approach—highlighting elements designed to foster a sense of comfort and familiarity instead of fear or anxiety—ultimately striving to turn uncertainty into assurance for affected communities.

The story behind this initiative is a powerful testament to the impact of collaboration and creativity. It narrates the touching synergy between Tamiya Home and Usasa, reflecting a shared goal to create positive societal change through design and thoughtful engagement within local communities.

Tamiya Home's Commitment to Inclusivity

According to Masanori Hanada, the acting manager of Tamiya Home’s Demolition Department, this project transcends simple safety signage; it represents the company’s vision of an inclusive workplace. Hanada emphasizes that effective engagement with the community is crucial in construction activities. Through warm, non-verbal communication, they aspire to deliver safety to everyone, breaking down barriers faced by individuals with hearing impairments.

As Tamiya Home forges ahead, they recognize that the installation of these safety sheets is just the beginning. They intend to revolutionize how demolition work is perceived and executed, framing it as an integral part of urban development.

With a foundational belief in inclusivity, Tamiya Home endeavors to enhance pedestrian safety and foster a welcoming environment for a diverse range of individuals. This commitment signifies a broader movement towards promoting understanding and support within industrial practices across the country.

For further reading and access to the Note article, please visit: Note Article

About Tamiya Home

Tamiya Home specializes in various sectors including demolition, building construction, real estate solutions, and vacant property regeneration, with a mission to illuminate the future through their “Demolition shapes the future” philosophy. Bolstered by a team of 70 dedicated professionals as of October 1, 2025, Tamiya Home continually strives to address customer needs, contributing to regional societal development and sustainability.

For more information, please visit their official website: Tamiya Home