#Japan #Various Cities #JTB #Crayon Shin-chan #EVISBEATS

Exciting New CM for JTB's Summer Campaign Featuring Crayon Shin-chan

JTB, a renowned travel agency, has recently started showcasing a fresh TV commercial featuring the beloved characters from the popular anime Crayon Shin-chan. This initiative is part of their ongoing Jump into Summer Travel campaign, which commenced on May 22. The commercial beautifully merges jolly moments from the Nohara family with JTB's commitment to offering safe and enjoyable travel experiences that create lasting family memories.

Concept and Animation

The core message of the commercial is “Travel with Your Loved Ones, Choose JTB!” Emphasizing the warmth and joy inherent in family bonding, Crayon Shin-chan delights viewers from various generations. The special animation presents the Nohara family in joyful travel adventures, highlighting not just fun but the profound importance of family time and spontaneous moments. JTB effectively collaborates with the Crayon Shin-chan universe to reflect their values through this new animated short, so keep your eyes peeled for the cheerful Nohara family and their delightful travels.

Watch the CM here!

Soundtrack Featuring EVISBEATS

Perhaps one of the most exciting elements of this new CM is the soundtrack. The featured theme song is the cherished track “Ii Jikan” by EVISBEATS, a well-known artist from Nara Prefecture who has a significant following for his smooth, mellow beats. The song resonates with the theme of enjoying quality moments on family trips, echoing the sentiment of the Nohara family's lively summer escapades.

About EVISBEATS

EVISBEATS has been active since 2004, delivering sounds that have touched the hearts of many. One of his notable tracks, “Yureru feat. Tada Ryu,” has amassed millions of views on YouTube, marking his place in the music industry. He has also notably contributed soundtracks for TV dramas, showcasing his versatility in various genres.

Campaign Details

The commercial will be airing from May 22 to June 11, 2026, and it will be broadcasted in three major cities: Tokyo, Nagoya, and Osaka.

Highlights of the Jump into Summer Travel Campaign

This summer, families can seize incredible offers from JTB, including a chance to earn up to 35,000 points as part of a rewards program. The campaign also features the highly popular passport fee assistance program, which has now expanded to include participants of all ages for trips departing in July and August.

1. 2000 Points Cashback on July to September Departures: Families booking trips costing over 200,000 yen internationally or 100,000 yen domestically will receive a guaranteed 2,000 points.
2. New Members Campaign: New members can earn 30,000 points on international bookings and a 1,500 yen discount coupon for domestic travel bookings.
3. Family Travel Rewards: Families traveling with three or more members can get an additional 3,000 points.
4. Passport Fee Assistance: Travelers booking with JTB for qualifying international trips can receive the passport fee as a full points cashback.

For more information, visit the special campaign page here.

Join the Summer Excitement on Social Media!

In addition, JTB is launching a social media campaign tied to the upcoming movie Crayon Shin-chan: Kiki Kaikai! Ora no Youkai Bake~tion, set to release on July 31, 2026. This campaign is inspired by the movie’s fantastical setting in Daisen City, Akita Prefecture. Participants can win exciting prizes, including local fireworks event viewing packages and merchandise! Stay tuned for announcements on JTB’s official social media channels.

This summer promises to be more than just a season—it’s an opportunity to create lasting memories with family through JTB, Crayon Shin-chan, and beautiful adventures waiting to unfold.