Mitsu-VA Metaverse Love
2025-08-07 02:54:04

Discover Love in the Metaverse: U'nan City Hosts Mitsu-VA Event

Metaverse Marriage Event in U'nan City



On October 11, 2025, from 14:00 to 18:00, U'nan City will host an innovative matchmaking event in the metaverse called "U'nan Metaverse Marriage". This event is organized by the city in collaboration with Persol Innovation Co., Ltd., a company part of the Persol Group. Persol Innovation is known for its vision of "working and smiling" and is committed to supporting this event with its metaverse marriage service, Mitsu-VA (https://www.mitsuva.jp/).

What to Expect at the U'nan Metaverse Marriage Event


The U'nan Metaverse Marriage event allows participants to create avatars to interact in a virtual space. Before the event, attendees can take a "Partnership Diagnosis" to visualize their personalities and views on marriage. On event day, participants will engage in one-on-one conversations with others of the opposite sex and have the opportunity to present themselves to the group, completing a matching sheet afterward. Couples who successfully match will have the chance to date in the metaverse and, with mutual consent, transition to real-life dates.

Last year’s event, co-hosted with Izumo City, saw the creation of two couples, showcasing the potential of virtual matchmaking.

Partnership Diagnosis


The "Partnership Diagnosis" is a tool designed to visualize emotional capacities, developed by experts with knowledge of matchmaking. It takes about five minutes to complete using a smartphone.

A Message from U'nan City Officials


After the successful joint event with Izumo City last December, U'nan City is excited to host its first standalone metaverse marriage event. Participants will experience the city's natural beauty, including rich forests and rivers, experience local tourism, and enjoy various regional products like sake, wine, dairy products, and soy sauce.

Event Details


  • - Event Name: U'nan Metaverse Marriage
  • - Target Audience: Singles aged 20-30 with a desire to marry
(Open to those living or working in U'nan City or interested in the area)
  • - Number of Participants: 20 (10 men, 10 women) on a first-come, first-served basis.
  • - Participation Fee: 1,000 yen (including the Partnership Diagnosis)
  • - Registration URL: Sign Up Here

Event Schedule


1. October 11, 2025 (Saturday) 14:00-18:00: Metaverse Marriage Event
2. October 18, 2025 (Saturday): Avatar Date (for matched couples)
3. Dates TBA: Real-life Dates (optional for matched couples)

About U'nan City


U'nan City is blessed with a rich natural environment, characterized by forests, rivers, and waterfalls typical of mountainous regions. The area integrates nature and urban living beautifully, showcasing local resources through various tourist facilities that emphasize the charm of water and greenery.

The Metaverse Platform: Virbela


For this event, we will utilize the metaverse platform "Virbela," provided by Gaia Link, the official sales agent in Japan. Participants can navigate a 3D virtual space with their avatars, allowing for focused conversations in a stress-free environment. This service is a collaboration with Persol Marketing Co., Ltd., a partner in providing the metaverse experience.

About Mitsu-VA


Mitsu-VA (https://www.mitsuva.jp/) aims to facilitate natural meetings reminiscent of the three-leaf clover, suggesting that finding a partner is possible if you are willing to look. The logo reflects this three-leaf concept, emphasizing accessibility over rarity.

About Persol Innovation Co., Ltd.


Founded in April 2019, Persol Innovation focuses on creating new businesses within the Persol Group. The company offers various services, including the essential work recruitment service "Pitaten" and HR tools like "HITO-Link". They also aim to accelerate innovation through new business development and digital transformation.

About Persol Marketing Co., Ltd.


Persol Marketing specializes in sales and marketing within the Persol Group. They offer various services, including staffing, outsourcing, and integration of virtual spaces into sales processes. They are also the Japanese exclusive sales partner for Virbela.


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Topics People & Culture)

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