Spring 2025's Trends in 'Oshi' Activities: Rankings Revealed with Snow Man on Top

Latest Trends in Oshi Activities for Spring 2025

In the world of fandom, 'oshi' activities have evolved from mere hobbies into vital aspects of personal well-being and community building. With a focus on understanding consumer behavior in this domain, Liume Inc. conducted a recent survey to compile a ranking of the most popular 'oshi' across various categories, drawing responses from individuals aged 10 to 50. This article sheds light on the findings of the Spring 2025 rankings, highlighting the artists and influencers that resonate most with fans this season.

Background of the Survey

The term 'oshi' refers to the individuals or groups that fans passionately support, whether they are artists, voice actors, or even fictional characters. As the phenomenon of 'oshi' culture expands, it plays a significant role in enhancing self-esteem and fostering connections among fans. This survey was conducted to grasp the changing dynamics within the fan community and to explore how this culture is evolving across different genres.

Overview of Findings

Here are the highlights from the survey across various categories:

Japanese Idols and Artists

1. Snow Man
2. Naniwa Danshi
3. Hey! Say! JUMP
4. King & Prince
5. Mrs. GREEN APPLE
6. SixTONES
7. Number_i
8. CUTIE STREET
9. FRUITS ZIPPER
10. NiziU

Korean Idols and Artists

1. BTS
2. TWICE
3. Stray Kids
4. ILLIT
5. aespa
6. ENHYPEN
7. LE SSERAFIM
8. NiziU
9. IVE
10. New Jeans

Voice Actors

1. Mamoru Miyano
2. Kouki Uchiyama
3. Natsuki Hanae
4. Ayumu Murase
5. Yuuichi Nakamura
6. Souma Saitou
7. Akira Ishida
8. Kenji Tsuda
9. Yuma Uchida
10. Yuuichi Nakamura

VTubers

1. Nijisanji
2. Hololive
3. SutoPuri
4. Sikufoni
5. IreiS

Manga and Anime

1. Haikyuu!!
2. Project Sekai: Colorful Stage! feat. Hatsune Miku
3. Blue Lock
4. Disney Twisted Wonderland
5. WIND BREAKER
6. Genshin Impact
7. Jujutsu Kaisen
8. Nintama Rantarou
9. Ensemble Stars
10. Hypnosis Mic

YouTubers and Influencers

1. Komutottu
2. Rokuma Kohachi Channel
3. Nichijou Group
4. Kiyo
5. Fischer's
6. Himahima Channel
7. Raddaa
8. Moa Channel
9. Heisei Flamingo
10. Tokai On Air

Inspirations in Oshi Activities

1. Wonyoung (IVE)
2. Winter (aespa)
3. Motoki Omori (Mrs. GREEN APPLE)
4. Giselle (aespa)
5. Wonhee (ILLIT)
6. Rei (IVE)
7. K (And TEAM)
8. Ninnin (aespa)
9. Suzuka (Fruits Zipper)
10. Karina (aespa)

Survey Details

- Survey Period: April 1, 2025 - April 20, 2025
- Participants: Males and females aged 10-50 with 'oshi' activity experiences across Japan
- Method: Google Forms
- Responses: 823

Conclusion

The findings reveal that 'oshi' activities are not just a passing trend; they have become deeply ingrained in various aspects of life, promoting individual happiness and social connections. Liume Inc. aims to support the ongoing development of fan culture centered around 'oshi' activities, contributing to enriched lifestyles for fans. Stay tuned for more updates from Liume Inc. as they continue to innovate in this dynamic space.

About WidgetClub

WidgetClub is an app designed to customize your smartphone's home and lock screens beautifully. Users can personalize the appearance of their devices using photos of their favorite 'oshi', allowing them to enjoy their fandom every time they unlock their phones. With over 5 million downloads, WidgetClub is particularly popular among teens and young adults who engage in 'oshi' activities. Download it here.

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