#Japan #Maihama #Maru #Strawberry choco #Candy Apple

Strawberry Choco's Sweet Debut in Maihama

This February, the charming Strawberry Choco store will make its exquisite debut at Maihama Ikspiari, and this limited-time event runs from February 1 to 28, 2026. Operated by MARU Co., Ltd., an innovative company that brings the allure of the finest Japanese fruits to a global audience, Strawberry Choco is set to mesmerize sweet enthusiasts and dessert lovers alike.

What is Strawberry Choco?

Strawberry Choco represents Japan's first specialty store focused solely on strawberry chocolates, developed by the renowned Candy Apple, a brand famous for its authentic candied apples and managing a total of 33 stores across Japan's key cities like Tokyo, Kyoto, and Osaka. The store's incredible popularity is evident, with related videos racking up over 50 million views on social media platforms. This speaks volumes about its captivating nature and innovative approach to sweets!

Commitment to Quality

At Strawberry Choco, the key to their delicious treats lies in the sourcing of the highest quality strawberries. Leveraging the expertise gained from Candy Apple, the store ensures that fresh, premium strawberries are delivered daily, maximizing the sweet flavor of the chocolate that envelops them. This meticulous attention to freshness is crucial in making their chocolates stand out.

Additionally, the chocolate itself is crafted using high-quality couverture chocolate favored by esteemed patisseries. This means that the rich, sweet flavor of the chocolate harmonizes perfectly with the strawberries, allowing their inherent characteristics to shine.

For the perfect melt-in-the-mouth experience, Strawberry Choco employs specialized chocolate warmers imported from Italy. This ensures precise temperature management so that the chocolate achieves a smooth texture and dazzling sheen, offering an indulgent treat.

The store at Maihama Ikspiari will feature four delightful varieties:
1. Popular Dark Chocolate
2. Sweet White Chocolate
3. Bitter Matcha Chocolate
4. Strawberry Chocolate

In addition to these chocolate delicacies, customers can also enjoy refreshing strawberry smoothies that perfectly complement the sweet selections.

Event Details

• - Location: Maihama Ikspiari (1F The Courtyard Food Selection)
• - Duration: February 1 (Sunday) to February 28 (Saturday), 2026
• - Hours: Aligns with facility business hours

About MARU Co., Ltd.

Founded in July 2020 by the charismatic Yoshisuka Nishino, MARU Co., Ltd. is driven by the mission of maximizing the charm of fruits. The company operates the renowned Daikanyama Candy Apple store and now ventures into chocolates with Strawberry Choco. Nishino, who bravely transitioned into the food industry in his 50s with no prior experience, has remarkably transformed the brand into a national sensation in just a few years.

In conclusion, the Strawberry Choco store at Maihama Ikspiari promises an irresistible experience for anyone with a sweet tooth. Don't miss your chance to indulge in these delightful treats, and witness the phenomenon that is Strawberry Choco!