Best Day Brewing Unveils Dark Diamond Lager to Support Climate Action Efforts

Best Day Brewing, known for being the most rapidly expanding non-alcoholic craft beer brand in the United States, is thrilled to introduce its limited-edition seasonal brew, Dark Diamond. This rich, dark Mexican-style lager has been crafted in partnership with Jeremy Jones, the founder of Protect Our Winters (POW), to raise awareness and funds for climate advocacy and outdoor preservation.

Dark Diamond stands as a testament to the beauty of nature, celebrating diverse landscapes from majestic mountains, dense forests, to picturesque rivers. The lager is not only a treat for the palate but also carries a great cause, with all proceeds from its sales directed towards supporting POW's mission to protect clean air, clean water, and a sustainable environment for everyone.

Through a combination of storytelling, education, and civic engagement, POW aims to mobilize the outdoor community for climate action. As Tate Huffard, the founder of Best Day Brewing, puts it, "Dark Diamond is brewed for all those Best Day Yet moments in winter. Partnering with POW allows us to give back to the landscapes that inspire us and the communities dedicated to preserving them, ensuring future generations enjoy more 'Best Days' in these cherished locations."

Jeremy Jones, a renowned professional snowboarder and the driving force behind Protect Our Winters, echoed this sentiment. He stated, "This collaboration embodies the values we uphold at Protect Our Winters—community, creativity, and a commitment to climate action. Dark Diamond is a perfect example of how small choices can have a significant impact."

With a flavor profile that offers a smooth, roasted malt character complemented by subtle cocoa notes and a crisp finish, Dark Diamond is both drinkable and rich in flavor. It strikes a balance between depth and lightness, making it an excellent choice for post-adventure relaxation or fireside storytelling.

The packaging of Dark Diamond showcases the artistic talents of Hannah Eddy, a POW ambassador whose original artwork reflects movement, joy, and a profound connection to nature.

Starting November 13, 2025, Dark Diamond will be available for a limited time in convenient 6-packs, both on retail shelves and through online platforms like bestdaybrewing.com and Amazon. For those eager to stay updated on this innovative release, Best Day Brewing can be followed across various social media platforms including Instagram, TikTok, and Facebook.

About Best Day Brewing:
Best Day Brewing is on a quest to redefine non-alcoholic beer drinking by crafting some of the best-tasting craft beers available in the market. With a focus on quality ingredients and meticulous attention to detail, Best Day enables consumers to experience great-tasting beers without the alcohol. Their line-up includes several award-winning brews like Galaxy Ripple and Hazy IPA, as well as seasonal limited editions.

About Protect Our Winters:
Founded in 2007 by professional snowboarder Jeremy Jones, Protect Our Winters is a 501(c)(3) nonprofit focused on empowering outdoor enthusiasts to combat climate change. This engaging community, comprised of athletes, scientists, and business leaders, advocates for non-partisan policies that safeguard our planet for future generations. For more information, visit their website at www.protectourwinters.org.

Topics Entertainment & Media)

【About Using Articles】

You can freely use the title and article content by linking to the page where the article is posted.
※ Images cannot be used.

【About Links】

Links are free to use.