Overview
On September 19, 2025, Dutch Bros Coffee and its patrons participated in a rewarding event known as Buck For Kids Day. During this day, every beverage purchased at participating locations contributed to a cause greater than just coffee; it was a step towards supporting youth initiatives across various communities. The Dutch Bros Foundation proudly announced that it raised over
$1.2 million, which will be allocated to youth organizations in
21 states.
Core Values of Dutch Bros
The mission of Dutch Bros revolves around community empowerment. Debbie Beisswanger, the Senior Vice President of Brand Marketing, emphasized, _“Empowering youth in our communities is at the core of who we are at Dutch Bros.”_ This philosophy is not merely a tagline but a reflection of the company's commitment to make impactful changes in society, one cup at a time. The figures from this year’s event are a testament to the profound influence that a community-oriented business can have when paired with the generosity of its customers.
The Impact of Contributions
The funds raised during Buck For Kids Day have a direct impact, as local Dutch Bros operators and franchisees chose
over 245 nonprofit organizations to benefit from this year's giving event. These contributions have been earmarked for a variety of well-known youth-supportive charities. Recipients included local branches of organizations such as:
- - Ronald McDonald House Charities
- - Big Brothers Big Sisters
- - Make-A-Wish Foundation
- - Special Olympics
By supporting these local initiatives, Dutch Bros not only uplifts youth but also strengthens the fabric of the communities it serves.
Celebrating Community Spirit
This type of initiative fosters a unique bond between Dutch Bros and its customers, where community spirit is as important as the beverages they serve. Each coffee purchased becomes a source of hope and opportunity for young people in need. As more customers choose to support Dutch Bros, the cumulative effect of these contributions can generate significant changes in the local landscape.
About Dutch Bros Coffee
Founded in
1992 in Grants Pass, Oregon, Dutch Bros Coffee has grown from a modest operation into a dominant force within the coffee industry. Now with
over 1,000 locations across
24 states, the company focuses on providing unique and handcrafted drinks that appeal to a diverse clientele. Not only do they promote delicious beverages—spanning from specialty coffee and energy drinks to refreshing teas and lemonades—but Dutch Bros also emphasizes
kindness and
community connection.
The Dutch Bros Foundation channels its efforts into localized giving, aiming to make meaningful contributions to communities through annual initiatives like Buck For Kids Day. This year’s success has again demonstrated the effectiveness of such community-driven efforts.
Looking Forward
With the momentum generated from this year’s event, Dutch Bros and the Dutch Bros Foundation plan to continue expanding their reach and influence in supporting youth organizations. Every drink sold not only fills the stomach but also fills the hearts of countless youth with hope and support.
To keep up to date with Dutch Bros and their initiatives, you can visit
www.dutchbros.com or follow them on Instagram, Facebook, and TikTok. Remember to also download the Dutch Bros app for ease of ordering and to participate in their loyalty rewards program!
Through such efforts, Dutch Bros not only serves coffee but also brews joy within communities, demonstrating that business can indeed be a force for good.