Lipid-Soluble Vitamin C
2026-08-04 03:08:03

Introducing Japan's Newest Option: Lipid-Soluble Vitamin C Supplements

New Vitamin C Supplement Launches in Japan



The world of dietary supplements is evolving, and Ashitarunrun Lab has stepped up to introduce a groundbreaking product in the beauty and wellness sector: the "Lipid-Soluble Vitamin C Palmitate Supplement." Officially hitting shelves on August 4, this new offering is a game-changer for those concerned with nutritional upkeep for skin health, especially during the summer months when UV rays can take a toll on skin health.

What Sets Lipid-Soluble Vitamin C Apart?


Compared to the more common water-soluble Vitamin C supplements typically available in Japan, lipid-soluble Vitamin C boasts unique advantages. While water-soluble variants are easily expelled from the body when in excess, requiring frequent consumption throughout the day, lipid-soluble forms can blend with oils, leading to better absorption and sustained effects. Understanding this, Ashitarunrun has presented a novel choice that is relatively rare in the Japanese market.

The Vision Behind the Product


Murata, who has a background in beauty product planning and has experience as a former beauty consultant, spearheaded the development of this supplement. Drawing on her own experiences—such as finding it inconvenient to consistently take water-soluble Vitamin C and struggling with large tablet sizes—Murata prioritizes user experience in the product design. This led to the creation of small, easy-to-swallow capsules that measure approximately 8mm in diameter, making daily supplementation much more manageable.

What is Palmitate Vitamin C?


Palmitate Vitamin C is an ester formed by the combination of ascorbic acid and palmitic acid. This lipid-soluble derivative is gaining attention for its capacity to incorporate into fatty tissues better than its water-soluble counterparts. Ashitarunrun's approach emphasizes simplicity and efficacy in the formulation, ensuring that users can smoothly integrate it into their daily wellness regimes.

The Unique Structure of the Supplement


In the design of the "Lipid-Soluble Vitamin C Palmitate Supplement," attention was paid not just to the formulation but also to the size of the capsules. With a design reminiscent of small candies, this product is approachable for those who may shy away from larger tablets. This careful consideration reflects Ashitarunrun's commitment to making vitamin supplementation a seamless aspect of daily life—one that doesn't feel like a chore.

Dive into Ashitarunrun’s Beauty Series


In addition to overseeing the development of the new supplement, Murata manages a personal cosmetics line called “My Secret Cosmetic Series,” which focuses on discoverable beauty solutions that she herself wants to personally use. Products include a well-hydrating face cream and a neck massage cream that targets the sternocleidomastoid muscle, addressing often-overlooked areas in skincare.

  • - Secret Skin Care Cream - 3,300 JPY (including tax)
  • - Neck Massage Cream - 2,980 JPY (including tax)

A Try-It-Now Offer for Consumers


The “Lipid-Soluble Vitamin C Palmitate Supplement” is offered at an introductory price of 990 JPY for new subscribers via Ashitarunrun’s store—a fantastic opportunity to experience this innovative supplement with minimal commitment. Subscribers can cancel anytime after the first purchase, making it accessible to all who wish to try it.

  • - Product Name: Lipid-Soluble Vitamin C Palmitate Supplement (Nutritional Functional Food)
  • - Content: 90 capsules
  • - Origin: Japan
  • - Retail Price: 2,498 JPY (including tax)
  • - First-time Subscription Price: 990 JPY (including tax); 2,248 JPY (including tax) thereafter
  • - Launch Date: August 4, 2026

For more details and purchases, visit: Ashitarunrun Official Site

Contact Information


For inquiries regarding this product, please contact:
Kiu, Murata from Ashitarunrun Lab at: [email protected]
Address: 4-30-3 Jingu-mae, Shibuya-ku, Tokyo, 150-0001
Phone: 03-6427-6612
Shop URL: Shop
Company URL: Ashitarunrun Lab


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Topics Consumer Products & Retail)

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