#Japan #Tokyo #home appliances #CLAS #Furniture Rental

CLAS Announces 2025's Top Furniture and Appliance Categories

In an era where the need for sustainability and economical solutions is rising, CLAS (株式会社クラス), a pioneer in circular economy services, has unveiled the top categories for furniture and home appliances expected to dominate in 2025. With their unique rental and subscription model for durable consumer goods, CLAS is reshaping how individuals approach the purchasing of big-ticket items like washing machines and sofas.

About CLAS and Its Services

The company, located in Meguro, Tokyo, is led by President Hirotaka Kubo. CLAS offers a seamless solution for acquiring home essentials—focusing on the flexibility of borrowing, renting, and purchasing products. Their approach eliminates the initial financial burden associated with outright purchases, which is particularly beneficial during times of economic uncertainty.

Their Holiday Sale, running until January 6, 2026, offers discounts of up to 50% off monthly rental fees. This campaign aims to assist customers in refreshing their living spaces during the holiday season and preparing for new beginnings in the upcoming year.

Top Popular Categories for 2025

The company’s ongoing analysis indicates continued consumer interest in essential household items, which have historically remained at the top due to their necessity and high costs. Here are the standout categories for 2025:

1. Washing Machines:
- AQUA Straight Drum 2.0 (8kg wash / 4kg dry model)

2. Refrigerators:
- 121L Fan Type Two-Door Refrigerator

3. Bedding:
- CIRCLE Mattress

4. Microwaves:
- A-stage Flat Table Microwave

5. Beds:
- CIRCLE Bed Frame 02

6. Sofas:
- CIRCLE Solid Natural Sofa

7. Chairs:
- CIRCLE Dining Chair 01

8. Air Conditioning Appliances:
- SHARP Plasmacluster 7000 Air Purifier

9. Office Chairs:
- Herman Miller Aeron Chair (Remastered)

10. Dining Tables:
- CIRCLE Melamine Dining Table

Changing Consumer Behavior

Recent trends show a shift in consumer behavior due to increasing transportation costs, resource competition, and price inflation in household durable goods. Findings from a February 2025 Web survey reveal that approximately 30% of consumers regret their furniture and appliance purchases due to dissatisfaction with usability after the fact. In recognition of this trend, CLAS provides solutions that ease the burden of substantial expenditures and offers the ability to repick items—ensuring customers never feel stuck in their choices.

Advantages of Renting with CLAS

The CLAS model enables an innovative hybrid experience, combining rental and buying. Key features include:

• - Post-Usage Purchase Option: Customers may buy items after renting them (some exclusions apply).
• - Damage Waiver Option: Protects against additional charges for damages (starting at 300 yen/month per item).
• - Used Item Pickup: Customers can opt for pick-up of their old furniture when they order new items.
• - Hassle-Free Large Items: No need to dismantle or pack large goods—everything is managed by the collection service.

Conclusion

CLAS’s approach to furniture and appliance rental aligns perfectly with contemporary consumer needs—a blend of flexibility, environmental responsibility, and economic efficiency. As the market evolves, CLAS remains committed to reducing waste and greenhouse gas emissions by promoting a culture of reuse and repair in the consumer goods sector.

Visit CLAS for more information and take advantage of their CLAS HOLIDAY SALE to experience a hassle-free way of upgrading your home today!