A New Treat to Savor: 'Nama Choco Pie' with French Flair
Lotte Co., Ltd., based in Shinjuku, Tokyo, is set to enchant dessert lovers across Japan with its latest product: the 'Nama Choco Pie <Gâteau au Chocolat>'. Launching on September 12, 2025, this exciting addition to the long-standing Choco Pie series offers a taste of traditional French pastry on a convenient, ready-to-eat platform.
The 'Nama Choco Pie' is crafted from a moist and fluffy chocolate cake filled with a lavish 350% more chocolate cream compared to the standard Choco Pie. This indulgent dessert is wrapped in a crisp chocolate shell, ensuring each bite is rich and satisfying. It’s perfect for those seeking a little treat during busy days - no utensils are needed, allowing you to enjoy it at your convenience.
One of the standout features of this product is its partnership with the beloved French picture book characters, Lisa and Gaspard. Celebrating their 25th anniversary of the Japanese publication in 2025, the packaging showcases four delightful designs that depict the charismatic duo holding their 'Nama Choco Pie'. Each package is not only a feast for the taste buds but for the eyes as well, adding a whimsical charm that fans of these characters will surely appreciate.
Product Highlights
- - Experience French Tradition: The 'Nama Choco Pie' echoes the traditional French cake 'Gâteau au Chocolat', inviting customers to enjoy a gourmet dessert experience in a modern form.
- - Generous Cream Filling: Indeed, it boasts the highest amount of cream for any Choco Pie product to date, offering a luxurious dessert experience that feels like a well-deserved reward.
- - Unique Package Designs: In collaboration with Lisa and Gaspard, each of the four packaging designs brings the beloved characters to life, making them perfect for gift-giving or a delightful treat for yourself.
- - Convenience at its Best: The design allows for easy enjoyment without the need for a spoon or fork, making it an ideal snack for quick breaks amid work or household chores.
Product Details
- - Product Name: Nama Choco Pie <Gâteau au Chocolat>
- - Release Date: September 12, 2025
- - Available Locations: Nationwide at supermarkets and drugstores
- - Weight: 1 piece
- - Shelf Life: 5 days
- - Price: Open price (Expected retail price around 200 yen including tax)
About Lisa and Gaspard
Lisa and Gaspard are cherished characters born in France, who will celebrate their 25th anniversary of Japanese publication in 2025. Lisa, with her fluffy white body and red scarf, and Gaspard, with his sleek black body and blue scarf, are quirky residents of Paris who engage in all sorts of fun adventures together. To date, around 40 titles featuring their stories have been released, selling over 2 million copies, captivating audiences with their unique charm and warm illustrations brought to life by creators Ann Gutman and Georg Hallensleben.
Explore the magical world of Lisa and Gaspard through their official website and Instagram, where fans can dive deeper into their stories and updates.
Get ready to indulge in this delightful treat that harmoniously combines the essence of French pastry with the enchanting charm of iconic characters. The 'Nama Choco Pie' is not just a snack; it’s a journey into the sweet side of life!