FanDuel Sports Network Achieves Unprecedented Growth During MLB Season with 1.5 Million Viewers

FanDuel Sports Network's Record-Breaking MLB Season

The FanDuel Sports Network, which falls under the Main Street Sports Group umbrella, has wrapped up the 2025 Major League Baseball (MLB) regular season with stunning viewership metrics, marking a significant increase in audience engagement. Over the course of the season, the network averaged an incredible Total Audience Delivery (TAD) of 1.5 million daily viewers, signifying an 18% rise from the previous year, 2024.

One of the standout achievements of this MLB season was the unparalleled participation from viewers. More than 900,000 unique fans streamed their favorite teams via the FanDuel Sports Network app, accounting for a noteworthy 70% year-over-year increase. According to reports, fans collectively watched more than 2.8 billion minutes throughout the season, culminating in 2025 being lauded as the most-streamed MLB season in the history of the network. This not only emphasizes FanDuel's capability to attract a younger demographic but also demonstrates their success in engaging the next generation of baseball enthusiasts.

On the linear television front, the audience among households witnessed a significant 16% growth compared to last season. Out of nine affiliated MLB teams, seven experienced an increase in viewership, driving the highest year-over-year rise in a decade. Highlighted performances came from teams like the Angels, Royals, and Marlins, which reported impressive double-digit gains in household audience metrics. Particularly noteworthy is the Detroit Tigers, boasting exceptional triple-digit household growth.

David Preschlack, CEO of Main Street Sports Group, articulated the gratifying outcomes of the season while underlining the network's potential: "This season’s outcomes validate the scale and sustainability of our initiatives, aiding club growth and delivering substantial value for our partners, all while reshaping the local sports media landscape for the foreseeable future. We anticipate carrying this momentum into the NHL and NBA seasons this fall."

Marking distinctions in streaming metrics, the total minutes viewed surged by 101% year-over-year, averaging a staggering 92 minutes watched per game by viewers. Additionally, the number of unique streamers per game rose by 94% compared to the previous season, reaffirming the consumer interest in direct access to team content through on-demand platforms.

Michael Schneider, COO of DTC for Main Street Sports Group, emphasized the significance of the direct-to-consumer model, stating, "This growth in our direct-to-consumer segment signifies the fans' desire to connect with their teams. Several clubs surpassed our internal subscriber expectations, and this rapid adoption provides us with solid momentum for the future. With triple-digit streaming gains for select teams and a nearly one and a half billion increase in total minutes viewed, it is evident that the demand for flexible access is escalating."

The FanDuel Sports Network is currently positioned to leverage its achievements as it moves into the fall sports calendar, filled with NHL and NBA action, confidently standing on its pillars of widespread multiplatform reach, a flourishing direct-to-consumer base, and its ability to captivate younger viewers through innovative streaming options.

As a part of Main Street Sports Group, the FanDuel Sports Network serves as a premier provider of local sports content while offering fans a variety of ways to stream their teams. With 15 owned-and-operated channels, the network has successfully merged traditional sports broadcast with contemporary streaming technology.

As the sports landscape continually evolves, the FanDuel Sports Network remains well-equipped to navigate the future and adapt to the changing demands of fans, further enhancing their connection to local sports.