GAC Launches Five Core Models in Brazil Amid Localization Initiative
On May 23, GAC Motors celebrated a significant milestone in their expansion strategy by launching the Brazil localization initiative at the prestigious Distrito Anhembi in São Paulo. This event marked the official unveiling of the company’s "Brazil Action Plan," a cornerstone of GAC's global strategy, "One GAC 2.0," specifically tailored for the Latin American market. By making long-term investments designed "for Brazil, from Brazil," GAC is laying the groundwork for the future of mobility in the region and opening a new chapter in its journey within the Latin American automotive sector.
Among the highlights of this historical event was the introduction of five new models tailored for Brazilian consumers: the AION V, a global strategic model; the AION Y, an urban intelligent electric SUV; the luxury electric SUV HYPTEC HT; the GS4 HEV, a hybrid SUV; and the high-quality electric sedan AION ES. Notably, the legendary Brazilian musician Gilberto Gil became the first GAC vehicle owner, marking a celebratory moment for the brand in Brazil.
During the launch, GAC also signed a strategic cooperation agreement with the Instituto Nacional de Metrologia, Qualidade e Tecnologia (Inmetro). This partnership aims to enhance the competitiveness of the Brazilian automotive industry and strengthen ties between Chinese and Brazilian automotive enterprises. The attendance of officials from both countries, alongside industry leaders, underscored the importance of this partnership for future collaboration and development in automotive standards and technologies.
GAC’s five new models cater to a variety of mobility scenarios covering family transportation, urban commuting, and shared mobility, thereby fulfilling the diverse needs and preferences of Brazilian customers. The AION V, AION Y, and HYPTEC HT stand out due to their elegant designs, superior quality, advanced technology, and impressive range capabilities, promising a future where intelligent, safe, and reliable green mobility is accessible to Brazilians.
The GS4 HEV strikes a balance between robust performance and practicality, providing over 1,000 km of combined driving range, making it an ideal choice for consumers who value both power and efficiency. Meanwhile, the AION ES is positioned as GAC's flagship model for shared mobility, with plans for collaboration with mobility platforms to deliver reliable and comfortable transportation experiences for Brazilian users.
Overall, GAC’s localization initiative and product introductions not only demonstrate the company’s commitment to quality and innovation but also reflect a deep understanding of the Brazilian market’s needs and preferences. This historic launch represents a significant step towards enhancing the mobility landscape in Brazil with GAC's renowned quality and cutting-edge technology. As GAC continues to expand its footprint in the region, consumers can expect a transformative shift in their mobility experiences, correlating with the growing trends toward ecological transition and innovation in automotive technology.
Among the highlights of this historical event was the introduction of five new models tailored for Brazilian consumers: the AION V, a global strategic model; the AION Y, an urban intelligent electric SUV; the luxury electric SUV HYPTEC HT; the GS4 HEV, a hybrid SUV; and the high-quality electric sedan AION ES. Notably, the legendary Brazilian musician Gilberto Gil became the first GAC vehicle owner, marking a celebratory moment for the brand in Brazil.
During the launch, GAC also signed a strategic cooperation agreement with the Instituto Nacional de Metrologia, Qualidade e Tecnologia (Inmetro). This partnership aims to enhance the competitiveness of the Brazilian automotive industry and strengthen ties between Chinese and Brazilian automotive enterprises. The attendance of officials from both countries, alongside industry leaders, underscored the importance of this partnership for future collaboration and development in automotive standards and technologies.
GAC’s five new models cater to a variety of mobility scenarios covering family transportation, urban commuting, and shared mobility, thereby fulfilling the diverse needs and preferences of Brazilian customers. The AION V, AION Y, and HYPTEC HT stand out due to their elegant designs, superior quality, advanced technology, and impressive range capabilities, promising a future where intelligent, safe, and reliable green mobility is accessible to Brazilians.
The GS4 HEV strikes a balance between robust performance and practicality, providing over 1,000 km of combined driving range, making it an ideal choice for consumers who value both power and efficiency. Meanwhile, the AION ES is positioned as GAC's flagship model for shared mobility, with plans for collaboration with mobility platforms to deliver reliable and comfortable transportation experiences for Brazilian users.
Overall, GAC’s localization initiative and product introductions not only demonstrate the company’s commitment to quality and innovation but also reflect a deep understanding of the Brazilian market’s needs and preferences. This historic launch represents a significant step towards enhancing the mobility landscape in Brazil with GAC's renowned quality and cutting-edge technology. As GAC continues to expand its footprint in the region, consumers can expect a transformative shift in their mobility experiences, correlating with the growing trends toward ecological transition and innovation in automotive technology.
Topics Auto & Transportation）
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