Kia America Reaches Major Milestone with One Million Certified Pre-Owned Vehicle Sales

Kia America Celebrates One Million Certified Pre-Owned Vehicles

In a remarkable showcase of growing consumer confidence, Kia America has proudly marked the sale of its one millionth Certified Pre-Owned (CPO) vehicle. This noteworthy event took place at Kia of Brandon in Tampa, Florida, with a 2024 Kia EV6 Light Long Range being the vehicle that achieved this milestone. This significant achievement not only highlights the popularity of Kia's CPO program but also underscores the value that consumers receive when they choose a pre-owned vehicle from Kia.

Kia's CPO program has seen substantial growth since its inception, with the first CPO sale—a 2006 Kia Rio—taking place back in January 2008. Over the years, the program has evolved, offering high-quality, rigorously inspected pre-owned vehicles backed by industry-leading warranties. Customers are provided added peace of mind through a comprehensive 165-point inspection and a 10-year/100,000-mile powertrain warranty, which truly sets Kia apart in the automotive marketplace.

Bryce Ashmore, the fortunate buyer of the one millionth CPO vehicle, shared his excitement, stating, "The EV6 had really great reviews, and I always find that Certified Pre-Owned vehicles offer the best bang for the buck. It's hard to believe such a gift! Thank you so much!" His satisfaction epitomizes what Kia seeks to achieve through its CPO program—providing durable vehicles that offer impressive longevity and performance.

According to J.D. Power's Residual Value analysis, Kia has significantly improved its standing—from #12 in 2018 to #3 in 2024—in terms of residual value across all automotive brands. This rise in ranking speaks not only to the quality and reliability of Kia vehicles but also reflects how well they retain their value over time.

Eric Watson, Kia America's Vice President of Sales, expressed the company's pride in this landmark achievement, stating, "Reaching one million CPO sales is a testament to the quality, reliability, and value that Kia delivers, not just in new vehicles, but across our entire lineup." He emphasized the growing trust customers place in the Kia brand, showcasing one of the many reasons why consumers are turning towards Kia's CPO program.

Kia's ongoing commitment to quality and sustainability is evident. The brand consistently appears in top automotive quality surveys, and in 2024, it was recognized as one of TIME's World's Most Sustainable Companies. As they continue to innovate and meet consumer demands, Kia serves as the official automotive partner to both the NBA and WNBA, a partnership that underscores their dedication to community engagement and visibility.

The achievement of selling the one millionth CPO vehicle further solidifies Kia's position as a trusted name in the automotive industry. With nearly 800 dealerships spread across the United States, Kia caters to a diverse market, offering vehicles that range from gasoline to hybrid, plug-in hybrid, and fully electric models. Some of their popular cars and SUVs, including the 2025 all-electric EV6 and EV9, are proudly assembled in America, ensuring that they cater to local consumer desires while providing exceptional, eco-friendly options.

As Kia America forges ahead with its plans for growth and continued success, the one millionth CPO sale serves as a reminder of the brand's ability to adapt, innovate, and meet the high standards expected by their consumers. With ongoing improvements and an eye towards sustainability, Kia is dedicated to providing vehicles that are not just driven but valued by those who own them.