Segway Powersports Unveils MY27 Lineup and iFUN 2.0 at EICMA 2026, Highlights Global Expansion Plans

Segway Powersports Showcases Innovative MY27 Lineup at EICMA 2026



Segway Powersports made a significant impact at EICMA 2026 with the launch of its 2027 model year (MY27) lineup and the next-generation interactive system, iFUN 2.0. The event showcased a series of upgraded ATVs and a flagship two-row UTV, emphasizing both performance enhancements and plans for expanding their global dealer and service networks.

Enhanced Performance and Innovation


Among the star attractions is the MY27 AT6 Pro, distinguished for its power and control capabilities. With an upgraded 606cc engine coupled with a CVTech transmission, the AT6 Pro delivers an impressive 49 horsepower, representing a 15% increase in overall engine performance, enabling riders to adapt their power delivery according to terrain changes using electronic throttle control and selectable riding modes.

The flagship MY27 AT10 takes performance to another level, featuring a powerful 999cc parallel twin DOHC engine that achieves an exhilarating 97 horsepower and 92 Nm of torque. This formidable ATV accelerates from 0 to 100 km/h in just eight seconds, showcasing high RPM performance and low vibration for long rides, supported by the innovative iFUN2.0 system for enhanced riding convenience.

Equipped for harsh conditions, the UT10 Crew Pro UTV offers an enclosed cabin with automotive-grade seals, which prevents dust and moisture while ensuring a quiet ride. It features a comprehensive HVAC system for comfort, allowing passengers to enjoy a pleasant atmosphere during outdoor adventures. Furthermore, controls integrated into the steering wheel and iFUN 2.0 enhance accessibility and ease of use.

Racing Success and Market Presence


The SX20T, featuring a formidable 2.0-liter turbocharged engine producing 235 horsepower, aims to dominate the sport side-by-side market. Its racing potential has already been proven in events like the King of the Hammers and Mint 400 in the U.S., and the Desafío Ruta 40 rally in South America, where it has consistently performed well.

Notably, Segway Powersports announced its first brand ambassadors during the EICMA presentation. These elite racers highlighted their experiences with Segway vehicles across global events, reinforcing the brand's commitment to off-road expertise and performance excellence.

Smart Features with iFUN 2.0


The iFUN 2.0 system is designed to enhance the riding experience with seamless connectivity and functionality. Riders can check vehicle specs via smartphone connections and access their vehicles without physical keys through keyless entry options. Additionally, the system offers transparent chassis technology for obstacle navigation and voice control for easier operation during rides. Both the AT10 and UT10 Crew Pro are equipped to maximize the benefits of iFUN 2.0.

A Global Vision for Growth


Segway Powersports has a robust global presence, operating in over 65 countries with more than 1300 retail and flagship locations in markets such as Spain, Saudi Arabia, and Argentina. As part of their growth strategy, they aim to expand their dealer and service networks to improve customer support worldwide.

The company also hosts a global dealer summit at EICMA, connecting dealers and distributors biannually to strengthen partnerships and explore new opportunities for expansion.

With a renewed product lineup, proprietary technologies, and ambitious global growth objectives, Segway Powersports demonstrates its dedication to enhancing performance, pushing boundaries, and inspiring adventure while embodying the brand philosophy of “Fear Nothing.” The striking ‘Rider Red’ color and a distinctive Segway Powersports logo are poised to establish a memorable brand identity as they continue to make their mark on the Powersports industry.

About Segway Powersports


Segway Powersports offers a professional and high-performance range of vehicles designed for demanding terrains worldwide, combining power, torque, durability, and responsive handling. Their products are tailored for diverse environments, making them a leader in the global Powersports market.

Topics Auto & Transportation)

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