Segway Powersports Unveils Exciting MY27 Lineup and iFUN 2.0 System at EICMA 2026

Segway Powersports Introduces MY27 Lineup and iFUN 2.0



At the EICMA 2026 event held on November 5, Segway Powersports unveiled its MY27 vehicle lineup, featuring the next-generation iFUN 2.0 connectivity system. This showcase highlighted the brand's commitment to enhancing performance, control, and rider experience through cutting-edge technology and robust design.

Key Models in the MY27 Lineup



AT6 Pro: Power and Precision


The AT6 Pro emerges as a pivotal model in the MY27 lineup, emphasizing improved performance and control. Equipped with a 606cc engine paired with a CVTech transmission, the AT6 Pro delivers an output of 49 horsepower, representing a notable 15% increase in overall drive performance. With advanced electronic throttle control and customizable riding modes, this model offers riders the capability to tailor the power delivery as per the ever-changing terrain they encounter.

AT10: The Flagship Performance ATV


The MY27 AT10 stands out as Segway Powersports' flagship model among ATVs, designed for rapid acceleration and rugged terrains. Its custom-developed parallel twin DOHC engine showcases a capacity of 999cc, producing 97 horsepower and a torque of 92 N•m, enabling acceleration from 0 to 100 km/h in just eight seconds. With its precise valve control system ensuring high-performance at elevated engine speeds and low-vibration motor construction, the AT10 promises comfort on extended journeys. This model also incorporates the iFUN 2.0 system, enhancing the overall riding experience.

UT10 Crew Pro: All-Weather Comfort


As the leading model in the two-row Utility Task Vehicles (UTV) segment, the UT10 Crew Pro boasts a fully enclosed cabin designed for any weather condition. Its automotive-grade seals, combined with dual-layer door seals, effectively prevent dust, moisture, and external noise from intruding the cabin. The HVAC system ensures a pleasant environment for both drivers and passengers, making it ideal for outdoor work or leisurely trail explorations. Integrated controls on the steering wheel and iFUN 2.0 provide intuitive access to various vehicle functions, ensuring a seamless experience.

SX20T: Performance Testing Star


The SX20T, powered by a supercharged two-liter engine delivering 235 horsepower, is a high-performance sports side-by-side model. Its racing capabilities have been rigorously tested, with notable performances at significant U.S. off-road races, including achieving third place in its class at both King of the Hammers and Mint 400 events in early 2026. Additionally, it secured a second-place finish in the T3-N class at the Desafío Ruta 40 rally in South America, showcasing its prowess on tough terrains.

Introduction of Brand Ambassadors


In a significant move, Segway Powersports also introduced its first brand ambassadors during the EICMA ceremony. Notable figures such as André Rodrigues, Mathias Bellino, Richard Mosna, Nikola Vujnović, and Lycett Dayne Christopher have been recognized for their expertise in racing Segway vehicles in various competitions worldwide, reinforcing the brand’s credibility and performance heritage.

iFUN 2.0: Smart Connectivity


The iFUN 2.0 system boasts six pivotal technologies that facilitate smoother vehicle access and operation, optimizing the user experience. Riders can check vehicle information via smartphone connectivity before heading out and can enter the vehicle without a physical key through a keyless entry feature. Moreover, digital key sharing allows owners to extend access to family members or co-riders.

On the road, a transparent chassis technology reveals the terrain underneath, aiding riders in detecting obstacles and navigating uneven ground. The voice command and touch control functionalities ensure that accessing vehicle features is effortless, and the Bluetooth intercom support enables communication between two riders via their helmets. Both the AT10 and UT10 Crew Pro models are equipped with iFUN 2.0.

Expanding Global Reach


Segway Powersports has established a global sales network covering over 65 countries with more than 1,300 retail and flagship stores in key markets, including Spain, Saudi Arabia, and Argentina. Building on this strong presence, the company plans to enhance its dealer and service networks, providing better support to customers and retailers worldwide. At EICMA, Segway Powersports will also host its biannual global dealer summit, aimed at strengthening partnerships and exploring new growth opportunities.

The refreshed model lineup, alongside in-house developed technologies and global growth aspirations, underscores Segway Powersports' dedication to driving performance, pushing boundaries, and inspiring exploration. This aligns perfectly with its brand motto, "Fear No Place," empowering riders to explore uncharted terrains.

In addition to performance, Segway Powersports is also cultivating a distinctive visual identity anchored in “Rider Red,” its signature color which pairs with a unique Segway Powersports logo. This bold color, consistently employed in vehicle design, creates a recognizable brand presence that demands attention.

About Segway Powersports


Segway Powersports represents a line of professional, high-performance motorsport vehicles tailored for global markets. These vehicles combine power, strong torque, durability, and responsive handling suitable for diverse and challenging terrains. The brand operates in over 65 countries and regions, with more than 1,300 retail outlets and flagship stores across markets like Spain, Saudi Arabia, and Argentina.

Topics Auto & Transportation)

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