#Japan #Tokyo #Apaman Shop #Photo Contest #Honey-chan

As the winter season approaches, Apaman Co., Ltd. is excited to announce the launch of the 25th Honey-Chan Photo Contest, starting from December 9 through December 15, 2025. This year's theme centers around capturing moments spent with Honey-Chan against the backdrop of beautiful winter illuminations. Participants are invited to submit their entries showcasing the magic of winter, which may include enchanting cityscapes, daily life sparkles, and heartwarming connections with friends or family—a perfect platform to express joy and creativity.

Contest Details:

The Honey-Chan Photo Contest encourages everyone from beginners to seasoned photographers to participate and capture their experiences. Whether snapped on a smartphone or a professional camera, the essence of the contest lies in sharing these delightful moments in the most imaginative way possible.

How to Participate:

1. Social Media Submission: Participants must take photos featuring Honey-Chan and the winter illuminations, and post them on Instagram or X (formerly Twitter) using the designated hashtag: #ハニちゃんar体験.
2. Timeline: Entries will be accepted from December 9 (Tuesday) at 10:00 am to December 15 (Monday) at 9:30 am.
3. Submission Guidelines: To enhance the contest’s safety, participate with an open account, as private accounts will not qualify for entries. Additionally, care must be taken to ensure the safety of surroundings when taking photos.

Judging Criteria:

The judging process will focus on:

• - Relevance to the contest theme (the connection to friends or the use of Honey-Chan)
• - Originality, composition, color use, and storytelling
• - Brightness, safety, and overall fun expressed in the submissions

Prizes:

The contest will reward three exceptional entries:

• - Grand Prize: One lucky winner will receive a specially designed original Honey-Chan mug, featuring both Honey-Chan and her friend Bear-kun—a delightful keepsake to cherish.
• - Runner-Up Prizes: Two other winners will each be awarded a Starbucks eGift worth 500 yen.

Winners will be announced via direct message to their social media accounts by December 10, 2025, at 6:00 pm. Additionally, selected photos will be featured on the Bear-kun special website around the same date.

Embracing AR Technology:

To enhance user experience, the contest utilizes augmented reality (AR) technology. Participants can easily access the AR Honey-Chan character through a QR code without any app download, making the interaction seamless and enjoyable. Simply scan the QR code or visit the dedicated site to bring Honey-Chan to life in any location for the perfect photo opportunity.

Reflecting on Past Contests:

Looking back, the previous Honey-Chan AR Photo Contest saw impressive displays of creativity as participants portrayed the character's warmth and narrative in their photographs. Highlights included a winning entry that harmoniously blended soft pink tones with the charming essence of Honey-Chan, and another that masterfully captured the cozy atmosphere of winter with a table layout, showcasing everyday life through a lens of beauty and nostalgia.

Future Endeavors:

Apaman Co., Ltd. remains committed to fostering community connections and enhancing the joy of living through initiatives like this photo contest. Their aim is to not just provide housing solutions but also to cultivate enjoyable experiences that celebrate local charm and seasonal transitions.

For updates, follow Apaman Shop on social platforms, including Instagram, X (Twitter), Facebook, and TikTok, and stay tuned for more exciting activities that bring people together through the magic of storytelling and shared moments this winter season.