#United States #Indianapolis #Static Media #BGR #TVLine

Static Media Expands Footprint in Key Verticals

In a significant strategic move, Static Media has recently announced its acquisition of two well-established brands, BGR.com and TVLine.com, from Penske Media Corporation. This acquisition is not merely a financial transaction; it represents a calculated expansion into the realms of technology, science, and entertainment, enhancing Static Media's already robust portfolio.

With the accession of these notable brands, Static Media's audience reach is projected to eclipse 220 million monthly visits. This integration will complement their existing properties, which include popular sites like Islands, The List, Tasting Table, House Digest, and Chowhound. The acquisition aligns with the company's objective to solidify its foothold in various sectors and to enhance the quality of content available to its users.

Strengthening the Tech and Entertainment Vertical

BGR (Boy Genius Report) has long been recognized as a trusted source for tech, science, and entertainment news. With a reputation that has been cultivated over years, BGR offers readers crucial insights, reviews, expert advice, and analyses pertaining to mobile technology and other tech-related matters. This well-established platform is expected to enhance Static Media's credibility and authority in the tech domain, allowing for a more comprehensive coverage of emerging trends and developments.

On the other hand, TVLine is revered among television enthusiasts for its extensive coverage of the TV industry. The site is known for delivering breaking news, original previews, and exclusive interviews that keep its audience engaged. By acquiring TVLine, Static Media aims to bolster its entertainment coverage significantly, bringing forth more engaging and diversified content in line with the interests of a growing audience.

A Vision for Growth and Innovation

Reggie Renner, the CEO and co-founder of Static Media, expressed his enthusiasm for the acquisitions, stating, "Adding BGR and TVLine to the Static Media umbrella is a move we're all extremely excited about. Acquiring and relaunching these sites broadens our reach in the entertainment, tech, and science verticals, and we're motivated to bolster both brands while maintaining their loyal followings."

The acquisitions will allow Static Media to capitalize on the established audiences of both BGR and TVLine, ensuring that they continue to receive high-quality content while also integrating new innovations from Static Media's vast resources. The company aims to keep its current readership engaged and attract new users.

Static Media: A Leader in Digital Media

Founded in 2012, Static Media has rapidly grown to become a leading digital media company with a variety of brands under its accounting. The company prides itself on a strong digital presence and employs more than 200 individuals, primarily in editorial and creative roles. Through its dynamic operations, Static Media is able to produce rich content and maintain an impressive traffic flow to its websites.

With a commitment to real-time news, exclusive insights, and expert guidance across diverse topics, Static Media is set to make a significant mark in the industry. The company continues to explore ways to enhance its brand equity further, providing its audience with reliable and entertaining content.

Conclusion

As Static Media embarks on this exciting new chapter with the acquisition of BGR and TVLine, industry watchers and audiences alike can anticipate a wave of innovative content and enhanced coverage in technology, science, and entertainment sectors. The company's strategic endeavors signal its ambition to not just participate in these markets but to lead them, creating a richer and more engaging experience for all.