Create a Castle Joins Beach Football League as Official Sandcastle Maker
In a creative partnership that combines sports and play, the Beach Football League (BFL) has announced that
Create a Castle is now the official sandcastle maker for the league. This exciting collaboration brings together two innovators—Tully Banta-Cain, founder of the BFL, and Kevin Lane, inventor of Create a Castle—whose inspirations stemmed from the beautiful beaches of Southern California.
Tully, a former NFL player, envisioned the Beach Football League while attending a beach volleyball event. Meanwhile, Kevin got his idea for Create a Castle while watching a young boy and his father struggling to build a sand fortress. These encounters underline a shared love for both the beach and creativity, setting the stage for a unique fusion of sandcastle building with beach football.
On July 11, 2025, this new partnership was officially recognized. Create a Castle, known for its innovative sandcastle molds and kits, is not just about building sand structures; it’s about family bonding through creative play. The company’s unique split mold design allows for scalability and stackability, making it suitable for all environments, including snow! Their product line including the
Create a Castle kits, designed to spark creativity and enjoyment for families, is gaining popularity, having been awarded
Toy of the Year in 2020 and boasting worldwide patents.
Tully Banta-Cain expressed his excitement about the partnership, stating, "Kevin, his wife Laurie, and their team bring a wonderful energy to our events. They not only come to build impressive sandcastles but also engage our fans with fun competitions. The Sandcastle Building Challenge has become a fan-favorite at our events!" On the flip side, Laurie Lane conveyed her delight about the collaboration, emphasizing how the partnership with the BFL presents immense opportunities for creativity and fan interaction.
What to Expect from BFL Events
The Beach Football League has been making waves since its inception in 2023, with its first event held at Hampton Beach in New Hampshire. In 2025, the league will host several exhibition events featuring stops in premier beach locations like Hermosa Beach and Santa Monica before heading to the East Coast. Upcoming events include:
- - Hampton Beach: July 19 and 20
- - Wildwood Open: August 9 and 10
- - BFL Dream Beach Weekend: August 21-24, located near MetLife Stadium in East Rutherford, NJ
Each BFL event offers more than just football; it includes open tryouts for aspiring players, all coached by NFL legends and Hall of Famers. Individuals aged 18 or older who have graduated high school and are not under contract with other leagues are welcome to participate, allowing them a chance to showcase their talent.
Engage With Create a Castle
Fans can look forward to hands-on experiences at these events thanks to Create a Castle’s interactive sand sculpting showcases. Participants can build their own castles using either sand or
CastleMagic Sand, a unique moldable product designed for indoor use. Kevin Lane and his team will be onsite to provide helpful advice, making the experience accessible to all ages. "Our products are designed to empower anyone to be the king or queen of their castle!" Lane remarked.
This year’s Dream Beach Weekend will also feature other entertaining attractions, including cornhole challenges, celebrity mini-golf tournaments, kid-friendly zones, and more. Fans can look forward to watching Kevin and Laurie as they judge the Sandcastle Competitions, ensuring a lively atmosphere filled with laughter and creativity.
The Future of Beach Football
Looking ahead, the BFL aims to establish franchise teams by 2026, with hopes of making beach football a part of the Summer Olympics. This vision aligns with their mission to create a safer and more accessible version of football for all social classes, providing a fun and engaging environment for kids and families.
For more information about the Beach Football League and upcoming events, visit
www.BeachFootballLeague.com. To explore the innovative sandcastle kits, head over to
www.createacastle.com.
This partnership is just the beginning for both Create a Castle and the BFL, as they work together to bring joy, creativity, and community engagement to beachgoers everywhere.