Liaison and Niche Collaborate to Enhance Graduate Program Applications
In a significant move to empower graduate education, Liaison, a frontrunner in application and enrollment solutions, has officially joined forces with Niche, an authority in facilitating school selections. This partnership is poised to revolutionize the way students discover and apply for graduate programs. By bridging the gap between program exploration and actual applications, the two organizations aim to bolster student engagement and increase enrollment success rates.
This collaboration focuses on enhancing the connection between candidates searching for graduate programs and the enrollment process itself. By aligning Niche’s comprehensive resources with Liaison’s Centralized Application Services (CAS) like GradCAS, BusinessCAS, and EngineeringCAS, institutions can seamlessly expand their reach and attract the most suitable candidates.
Todd Abbott, Liaison’s Vice President of Business Development, emphasizes the urgency for graduate programs to boost their numbers as competition increases. He states, "Graduate programs often struggle when potential interest fails to convert into actionable applications. Our partnership with Niche is designed specifically to bridge this gap, making it easier for students to transition from showing interest to completing applications through our graduate services."
Institutions participating in this initiative will receive various offerings at launch. Notably, they will gain access to complimentary Niche Premium Profiles, which provide enhanced visibility and insights about their programs to prospective students. Additionally, current Niche graduate program clients who choose to join a CAS will enjoy waived implementation and annual membership fees, reducing financial barriers to participation.
These strategic actions seek to maximize student engagement while eliminating the complexity traditionally involved for enrollment teams.
Niche’s Executive Vice President of Sales, Mark Eshelman, highlights the mutual benefits of the partnership, stating, "At Niche, we’re dedicated to guiding students to programs where they can thrive, and this collaboration ensures they encounter clarity and actionable steps as they engage with institutions. This momentum propels students forward, while simultaneously allowing institutions to connect with interested applicants at an earlier stage."
The union of Liaison and Niche not only reflects their dedication to improving the graduate enrollment experience but also showcases their commitment to practical, scalable solutions that ease the student journey from interest to application.
Liaison has earned its reputation as a pioneering leader in higher education technology, collaborating with over 1,500 institutions globally for over 35 years. Their expert technology and consultative approach enable colleges and universities to achieve sustainable enrollment success.
Meanwhile, Niche is fundamentally changing how students and families assess educational institutions. With over 70 million users yearly benefiting from the platform’s rich resources—including ratings, reviews, and direct admissions opportunities—Niche plays a critical role in aligning educational choices with student aspirations.
Together, Liaison and Niche are set to reshape graduate education through innovative, streamlined application pathways that directly address the needs and aspirations of both students and institutions.
The Core of the Partnership
This collaboration focuses on enhancing the connection between candidates searching for graduate programs and the enrollment process itself. By aligning Niche’s comprehensive resources with Liaison’s Centralized Application Services (CAS) like GradCAS, BusinessCAS, and EngineeringCAS, institutions can seamlessly expand their reach and attract the most suitable candidates.
Todd Abbott, Liaison’s Vice President of Business Development, emphasizes the urgency for graduate programs to boost their numbers as competition increases. He states, "Graduate programs often struggle when potential interest fails to convert into actionable applications. Our partnership with Niche is designed specifically to bridge this gap, making it easier for students to transition from showing interest to completing applications through our graduate services."
Benefits of the Partnership
Institutions participating in this initiative will receive various offerings at launch. Notably, they will gain access to complimentary Niche Premium Profiles, which provide enhanced visibility and insights about their programs to prospective students. Additionally, current Niche graduate program clients who choose to join a CAS will enjoy waived implementation and annual membership fees, reducing financial barriers to participation.
These strategic actions seek to maximize student engagement while eliminating the complexity traditionally involved for enrollment teams.
The Student Perspective
Niche’s Executive Vice President of Sales, Mark Eshelman, highlights the mutual benefits of the partnership, stating, "At Niche, we’re dedicated to guiding students to programs where they can thrive, and this collaboration ensures they encounter clarity and actionable steps as they engage with institutions. This momentum propels students forward, while simultaneously allowing institutions to connect with interested applicants at an earlier stage."
The union of Liaison and Niche not only reflects their dedication to improving the graduate enrollment experience but also showcases their commitment to practical, scalable solutions that ease the student journey from interest to application.
About Liaison and Niche
Liaison has earned its reputation as a pioneering leader in higher education technology, collaborating with over 1,500 institutions globally for over 35 years. Their expert technology and consultative approach enable colleges and universities to achieve sustainable enrollment success.
Meanwhile, Niche is fundamentally changing how students and families assess educational institutions. With over 70 million users yearly benefiting from the platform’s rich resources—including ratings, reviews, and direct admissions opportunities—Niche plays a critical role in aligning educational choices with student aspirations.
Together, Liaison and Niche are set to reshape graduate education through innovative, streamlined application pathways that directly address the needs and aspirations of both students and institutions.
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