#China #Chongqing #Changan #Vision 2030 #Vast Ocean Plan

ChangAn Automobile's Vision for 2030: The Vast Ocean Plan

ChangAn Automobile, a prominent player in the global automotive industry, has recently unveiled its ambitious "Vast Ocean Plan" during the 2025 Foreign Partner Conference held in Chongqing, China. This detailed plan outlines the company's outlook towards 2030, establishing it as a pivotal force in mobility technology and low-carbon vehicle production on an international scale.

Aiming for Global Expansion

With over 500 partners from more than 70 countries present, the conference served as a platform for ChangAn to share its achievements and future roadmap. Central to this strategy is a commitment of over $10 billion in investments aimed at significantly increasing vehicle sales globally to reach the ambitious target of 5 million vehicles by 2030. Additionally, ChangAn aims to rank among the top 10 automobile brands worldwide.

Zhu Huarong, President of ChangAn Automobile, emphasized the company's progress in the last five years across various domains, including new energy vehicles and strategic global business initiatives. Notably, global vehicle sales surged by 34.2%, with electric and new energy vehicles contributing to this growth significantly. In 2024 alone, ChangAn sold 735,000 new energy vehicles and expanded its international market footprint with 536,000 vehicles sold abroad.

Key Achievements and Future Targets

In his opening speech, Zhu highlighted that ChangAn has reinforced its competitive global stance with a "long-term vision complemented by localized operations." Over the next five years, the company plans to concentrate its efforts on five critical foreign markets to enhance local production capabilities, branding, and customer service. Li Mingcai, Executive Vice President, echoed these sentiments, noting that in 2024, ChangAn emerged among the top three Chinese automobile exporters, generating over $11 billion in revenue from international sales. The company successfully established its first international NEV manufacturing base in Thailand and formed eight production partnerships abroad, showcasing its operational expansion.

As part of its VAST OCEAN initiative, the company has entered 20 new markets, now operating in over 100 countries worldwide. This extensive reach is supported by 1,150 sales channels, reflecting the brand's global growth trajectory. Furthermore, ChangAn has earned a place among the “Top 50 Global Chinese Brands” just 14 months after launching the Vast Ocean Plan.

Innovation and Technological Advancements

Looking ahead, ChangAn is keen on maintaining its commitment to innovation. It has allocated more than ¥114.8 billion (approximately $18 billion) to research and development and boasts a dedicated team of 18,000 personnel, including 5,000 specialists in software and AI. The dual-development strategy targets both fossil fuel and new energy vehicles—tapping into specific markets across Central and South America, the Middle East, Africa, and Eurasia for traditional vehicles while focusing on Asia-Pacific and Europe for green technologies.

In line with its ambitious product roadmap, ChangAn plans to launch 20 new global models, split evenly between fossil fuel and new energy vehicles, featuring notable models like CS75PLUS and AVATR 07.

ChangAn’s path forward is characterized by a commitment to enhancing its competitive edge while fostering high-quality growth. By leveraging its technological innovations and operational strategies, the company strives to expand its international footprint and elevate its global influence over the coming years.

In conclusion, ChangAn Automobile's ambitious Vast Ocean Plan lays the groundwork for a dynamic and transformative future in the automotive sector, underscoring its resolve to lead in a rapidly evolving market focused on sustainable mobility.