MyGolf Membership
2026-07-22 02:47:05

Launch of 'MyGolf Membership Rights' Marks a New Era in Golf Trading

Revolutionizing Golf Membership Sales in Japan



On July 22, 2026, Rich and Pine LLC officially launched 'MyGolf Membership Rights', a groundbreaking platform that facilitates the buying and selling of golf memberships in Japan. Located in Shibuya, Tokyo, the company is led by Keiichiro Tomimatsu and aims to modernize the golf membership market, known for its opacity and reliance on intermediaries. This innovative hybrid platform allows for both person-to-person sales (C2C) and official listings from golf clubs (B2C), making it the first of its kind in the country.

Why 'MyGolf Membership Rights' is a Game Changer


For years, the golf membership market in Japan has been estimated to be worth hundreds of billions of yen annually. However, much of this trade has been conducted through opaque negotiations that leave both buyers and sellers in the dark. Sellers often have no clear idea of what their membership is worth, while buyers cannot assess whether the prices being asked are fair. 'MyGolf Membership Rights' aims to bridge this gap by providing a transparent marketplace where individual sellers and golf clubs can connect directly.

Service Overview


The 'MyGolf Membership Rights' platform offers a range of features designed to enhance the experience for both buyers and sellers:
  • - C2C Individual Sales: Sellers can list their golf memberships for sale, setting their own asking prices, similar to popular marketplaces like Mercari.
  • - B2C Official Listings: Golf clubs can also sell new memberships directly through the platform.
  • - Price Negotiation Flow: The platform includes a streamlined process for buyers and sellers to negotiate prices.
  • - Market Price Data: As transactions occur, the platform will accumulate data on closing prices, gradually publishing this information to enhance market transparency.

No Fees for Buyers


In a bid to attract users, 'MyGolf Membership Rights' has eliminated buyer fees entirely. For sellers, the platform reduces commission rates from a standard 10% to just 5% until December 25, 2026, effectively halving the cost during the launch phase. This initiative is designed to encourage more sellers to list their memberships and help stimulate the market.

Ensuring Safe Transactions


The platform includes a verification process through the golf clubs that enables the exchange of membership rights to be secure and reliable. Additionally, this verification assures buyers that they are making sound investments. By accumulating and publishing data about completed transactions over time, 'MyGolf Membership Rights' also aims to create a clearer picture of the market value for golf memberships in Japan.

The Vision Behind 'MyGolf Membership Rights'


The founders of Rich and Pine LLC recognize the urgent need for a more transparent system in the golf membership market. The platform seeks to solve long-standing issues that have persisted in Japan's golf economy, providing a space where buyers can make informed decisions and sellers can confidently understand the value of their memberships.

Company Information


Rich and Pine LLC is headquartered in Shibuya, Tokyo, at 5-5 Maruyama-cho, Navi Shibuya V, 3rd Floor. Interested parties can reach out to Keiichiro Tomimatsu for inquiries via email at [email protected] or explore more about the service at MyGolf Membership Rights. With this pioneering offering, 'MyGolf Membership Rights' is set to transform how golf memberships are exchanged in Japan, paving the way for a new era of transparency and user empowerment in the market.

By focusing on direct connections between individuals and golf clubs, the platform is determined to reshape the golf membership landscape, one transaction at a time.


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Topics Consumer Products & Retail)

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