GAC Partners with Villarreal CF to Foster European Engagement Through Football

GAC Partners with Villarreal CF

GAC has officially entered into a strategic partnership with Villarreal CF, marking its role as the club's Official Automotive Partner in LaLiga. The signing of this agreement took place at the Estadio de la Cerámica. As part of this collaboration, GAC's logo will proudly appear on the left sleeve of the Villarreal CF first team's jerseys during their participation in both LaLiga and the UEFA Champions League.

Known as the 'Yellow Submarine', Villarreal CF is recognized for its teamwork, resilience, and consistent sports performance. These characteristics resonate well with GAC's commitment to innovation, product quality, and ongoing improvement, forming a solid foundation for the partnership.

Two key models from GAC's European range, the AION V and AION UT, will be prominently featured in brand-related activities and fan engagement initiatives. The AION V is an electric SUV designed for European families, while the AION UT is a compact electric vehicle tailored for everyday mobility. Both vehicles embody the discipline, teamwork, and resilience associated with football, reflecting GAC's focus on safety, quality, and practicality.

GAC and Villarreal CF plan to collaborate on match-related communications, brand experiences, and fan engagement activities. Through the universal appeal of football, GAC aims to strengthen its connections with European consumers while positioning itself as a high-quality mobility brand with advanced technology and reliability. Planned activities will merge the reach of the club with opportunities for fans to experience GAC vehicles and understand the brand better.

Europe represents a strategic market for GAC's international development and is an important hub for automotive innovation and sustainable mobility. The company has accelerated its European Market Plan by launching new products, developing sales channels, providing technical support, and localizing operations. The partnership with Villarreal CF adds a platform for consumer interaction as GAC seeks to establish a long-term presence and integrate further into local markets.

Moreover, GAC is advancing its global strategy, One GAC 2.0, across regions including Asia-Pacific, the Middle East, Africa, Europe, the CIS, and Latin America. Guided by a 'Local for Local' approach, the company is focused on integrating into local markets, serving local customers, and creating long-term value with local partners. From Latin America to Europe, partnerships within the football realm help GAC connect with audiences through shared interests.

To promote deeper ecological and intelligent mobility, GAC continues to collaborate with international partners while seeking innovative solutions in the automotive sector. For more information about GAC, please visit GAC Group or follow GAC on social media.