Abu Dhabi to Host Inaugural Shoptalk Luxe for Luxury Retail Leaders in 2026

Shoptalk Luxe: A Landmark Event in Abu Dhabi for Luxury Retail

Abu Dhabi is set to welcome the inaugural edition of Shoptalk Luxe, a premier gathering for global leaders in luxury retail. Scheduled from January 27 to 29, 2026, this significant event will mark a milestone as it brings together more than 2,000 attendees and over 170 renowned speakers in the heart of the UAE capital. It aims to redefine the landscape of luxury retail by exploring innovative concepts that will shape its future.

Among the distinguished speakers will be Vera Wang, Marco Parsiegla (CEO of Amouage), Daniel Griede (CEO of Hugo Boss), Philippe Zube (CEO of Kerzner International), and Michael Ward (Managing Director of Harrods), to name a few. These industry stalwarts, along with other key figures such as Julia Goddard (CEO of Harvey Nichols), Alexis Mourot (CEO of Christian Louboutin), and Antony Lindsay (CEO of Fabergé), will share invaluable insights into the shifts and dynamics of the luxury market.

The sessions will delve into contemporary topics such as digital acceleration, consumer value evolution, and the redefinition of luxury experiences in both online and offline settings. This initiative positions Abu Dhabi at the forefront of international dialogue, making it a hub for discussions on future luxury trends, fashion innovation, and affluent consumer experiences.

Shoptalk Luxe is a pioneering extension of the esteemed Shoptalk series and is launched in collaboration with the Abu Dhabi Investment Office (ADIO). This collaboration highlights Abu Dhabi’s growing stature as a global nexus of culture, commerce, and creativity, fostering connections among international brands and discerning consumers while providing extensive long-term growth opportunities. The emirate boasts a robust economy, a discerning consumer base, and world-class cultural institutions, including the Louvre Abu Dhabi and the upcoming Guggenheim Abu Dhabi, making it an attractive destination for luxury brands aiming for meaningful engagement and lasting presence.

The agenda of Shoptalk Luxe has been developed in direct alignment with industry needs, ensuring that each session addresses real challenges, insights, and priorities. The program is structured around five key themes:

1. Delivering Value Beyond Product Ownership: This theme focuses on the services, experiences, and communities that surround luxury products.
2. Deepening Consumer Relationships: Strategies to foster loyalty and create long-term value through innovative engagement.
3. Redefining Online and Offline Experiences: Exploring how physical and digital touchpoints can create seamless and enriched experiences for consumers.
4. Enhancing Search and Discovery Approaches: Methods to better connect brands with potential clients.
5. Driving Excellence Through Leadership: Discussing how to structure, empower, and inspire teams for optimal performance.

These thematic discussions will foster candid and practical debates aimed at maintaining relevance and serving the next generation of luxury customers effectively.

Furthermore, Shoptalk Luxe will facilitate structured high-value connections through its Meetup platform, enabling over 20,000 tailored meetings between brands, investors, and technology partners. Participation from over 80 sponsors and solution providers is anticipated, including major regional and international brands like Shopify, eBay, and Snapchat, all of whom will showcase cutting-edge innovations in personalization, omnichannel strategy, AI, and retail technologies shaping the future of luxury.

Zia Daniell Wigder, the Global President of Shoptalk, remarked, "Shoptalk Luxe acts as a catalyst that unites the global luxury community to confront the industry's future. By assembling leaders in Abu Dhabi, we create a platform for collaboration and practical insights that attendees can take back to their organizations as the industry continues to evolve."

In conclusion, Shoptalk Luxe signifies a pivotal moment for Abu Dhabi as a player on the global luxury stage. The event underscores the emirate's growing influence as a destination for strategic dialogue, creative exchange, and commercial ambition. As brands and luxury leaders look to the future, Abu Dhabi is increasingly recognized not just as a meeting place but as a significant player in shaping the industry's trajectory. For further details on the event and registration information, visit the official event website.

About Shoptalk

Shoptalk is globally recognized as a premier organizer of innovative retail events. Attendees come to our conferences to hear from the brightest minds in the field, discover the latest technologies, efficiently connect with peers and partners, and immerse themselves in an unforgettable atmosphere designed to drive a world of innovative opportunities. Together, we are shaping the future of retail.

Shoptalk is owned by Hyve Group, a global event company committed to creating unforgettable events where clients worldwide drive industry innovation. For additional information, please contact [email protected]

About ADIO

The Abu Dhabi Investment Office (ADIO) is the government entity responsible for accelerating growth in Abu Dhabi and facilitating the emirate’s economic transformation. Through comprehensive support services, ADIO empowers both local and foreign investors to shape the industries of the future, transforming livability, technology, resources, and value-added services. Initiatives focused on regional tourism and retail development, along with public-private collaborations, ensure that community welfare remains central to Abu Dhabi’s economic transformation. With a solid investor network, robust collaborations with key players, and a global presence, ADIO is committed to empowering those who invest in Abu Dhabi to create a lasting global impact. For more information, visit https://www.investinabudhabi.gov.ae.