#USA #Monterey Motorsports Festival #Adam Langsbard #Velocity Invitational #Monterey

Adam Langsbard Takes Charge of the Monterey Motorsports Festival

The automotive world is buzzing with excitement as Adam Langsbard joins the Monterey Motorsports Festival as its new Managing Director. This appointment marks a significant step towards bolstering the festival's reputation and enhancing the overall experience for attendees.

Langsbard, a seasoned professional in the automotive and marketing sectors, brings with him a wealth of experience. Previously, he served as Vice President of Sales and Marketing at Velocity Invitational, playing a crucial role in turning the event into a must-visit for car enthusiasts. His expertise in implementing innovative marketing strategies and aligning corporate sponsorships with events will be invaluable.

"Monterey Motorsports Festival is set to become the focal point of Car Week on Saturdays," Langsbard declared, reflecting his vision for the festival. In 2024, the festival saw nearly 7,000 attendees and featured a fantastic variety of cars, live music, delicious food, and engaging activities. Langsbard's aim is to develop a comprehensive roadmap for success, enhancing offerings to ensure a broader appeal and stronger corporate involvement.

Paolo Manca, Founder and CEO of the festival, expressed his confidence in Langsbard, emphasizing the importance of his leadership in moving forward. Langsbard's past achievements span various roles, including at Mattel, where he led marketing initiatives for beloved brands such as Hot Wheels and UNO. His experiences fostered partnerships that significantly elevated brand visibility and audience engagement.

The 2025 edition of the Monterey Motorsports Festival is scheduled for August 16 at the renowned Monterey County Fair Event Center. Attendees can expect a captivating day filled with a diverse array of classic and modern cars, including rare and exotic models from all over the world. The festival promises to celebrate motorsports in a way that captivates every individual, whether an automotive enthusiast or a family seeking a memorable day out.

In addition to showcasing automobiles, the festival will offer interactive activities and entertainment suitable for all ages. Families will appreciate the fun-filled atmosphere, with something new to discover at every turn. For industry professionals and car aficionados, the festival presents an excellent opportunity to explore the latest advancements in automotive technology and design.

Currently, sponsorship opportunities are available for brands looking to connect with a diverse and passionate audience. This is a prime chance to be part of a significant motorsports celebration.

As the Monterey Motorsports Festival gears up for 2025, all eyes will be on Langsbard's innovative leadership. With the motto of making the festival an exceptional experience, there's every reason to believe the festival will reach new heights in the coming years.

For those interested in attending or learning more about the Monterey Motorsports Festival, details and ticket information can be found at the festival's official website. Don’t miss out on the ultimate celebration of car culture!