Startek® South Africa Wins Best Employer Brand Award at 2025 Leadership Ceremony

Startek® South Africa Wins Prestigious Employer Brand Award



Startek®, a globally recognized provider of digital-first customer experience (CX) solutions, has made headlines recently by securing the Best Employer Brand Award for 2025 at the South Africa Leadership Awards. This prestigious recognition not only highlights the company’s strengths in employee engagement but also celebrates its commitment to fostering a diverse and inclusive work environment.

The award ceremony, organized by the Employer Branding Institute, witnessed the participation of distinguished senior HR professionals across 36 countries. Startek was commended for its comprehensive approach in hiring, employee engagement, leadership development, and commitment to diversity and inclusion. Their strategies have proven effective in not just retaining talent but also in empowering employees at all levels.

A standout moment during the ceremony was the accolade given to Phil Tshikotshi, who serves as the Head of HR for Startek South Africa. He was named the Top HR Leader in South Africa, reinforcing the company's reputation as a leader in people management practices. SM Gupta, Startek's Global Chief People Officer, expressed pride in this achievement, stating, "At Startek, we build ecosystems where talent is nurtured, voices are heard, and leadership emerges at every level."

This recognition underscores Startek's dedication to maintaining a workplace where safety, growth, and inclusiveness are prioritized. The awards are built upon a rigorous evaluation process that assesses companies based on detailed submissions showcasing their best practices in human resources.

Startek’s commitment to innovation and operational excellence in CX management is evident through their extensive experience spanning over 35 years. The company operates in 12 countries, employing around 38,000 associates dedicated to delivering personalized customer interactions across various industries. This dual recognition at the South Africa Leadership Awards is not just a victory for Startek but a testament to the hard work and dedication of its employees.

Phil Tshikotshi’s recognition as a top HR leader emphasizes the link between strong leadership and a thriving organizational culture. His approach to HR practices and people management has become a model for many organizations aiming to improve their workplace strategies and enhance employee satisfaction.

The Employer Branding Institute’s mission centers on connecting senior HR leaders worldwide, sharing insights and innovations that can drive forward-thinking talent management practices. Startek's achievements are a reflection of how innovative HR practices, combined with a focus on employee well-being, can significantly impact company culture and performance.

For those interested in learning more about Startek and their operational strategies, additional information can be found on their official website or their LinkedIn page:@Startek. With their continued focus on employee engagement and leadership development, Startek expects to maintain its status as a top employer in the global landscape.

This recognition at the South Africa Leadership Awards is a significant chapter in Startek's journey, showcasing the importance of strong employer branding in today’s competitive marketplace. As the company continues to innovate and adapt, it sets a benchmark for others in the industry to follow.

Topics People & Culture)

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