CJ Olive Young, the leading beauty and health retailer in South Korea, is set to make a splash at the 2025 CJ Cup Byron Nelson. Taking place from May 1 to May 4, this prestigious PGA Tour event will feature an immersive showcase at the TPC Craig Ranch in Texas, where attendees can dive into the world of K-beauty.
As a booth sponsor, CJ Olive Young will represent the best of Korean beauty through its dedicated Olive Young Zone, part of the unique HOUSE OF CJ experience. This area will be a highlight for visitors eager to explore top K-beauty brands and techniques, embodying the philosophy of living young as embodied by Olive Young’s name, which celebrates health and beauty at every stage of life.
Among the featured offerings will be Olive Young’s popular private label brands: BIOHEAL BOH, BRING GREEN, and COLORGRAM. These brands are best sellers known for their innovative approaches and effectiveness in beauty care.
- - BIOHEAL BOH specializes in advanced skincare solutions that marry dermatological science with accessible products, offering choices that cater to varied skin types and ages. Users can expect significant improvements in skin health, thanks to their expert formulations targeting anti-aging and overall skin rejuvenation.
- - BRING GREEN, positioning itself as a vegan beauty brand, emphasizes the importance of natural and eco-friendly ingredients. Their products are thoughtfully crafted to cater to sensitive skin, promoting a philosophy of sustainability while delivering outstanding skincare results and radiance.
- - COLORGRAM brings a youthful spirit into makeup with a vivid palette of lip tints and other cosmetic products designed for trendy and effortless looks. Its playful and stylish packaging caters perfectly to the modern aesthetic while ensuring ease of application.
In addition to browsing and purchasing products, visitors to the Olive Young Zone will have the chance to engage further through an interactive giveaway event. Participants who register via the Olive Young Global app and share their experiences online will be eligible for exclusive beauty gifts, further promoting K-beauty in the U.S. market.
The Olive Young Global app, which caters to a burgeoning community of 2.4 million members across more than 150 countries, offers access to over 10,000 products from the latest K-beauty brands. This platform not only provides an extensive selection of products but also connects beauty enthusiasts globally, affirming CJ Olive Young’s commitment to expanding its reach beyond Korea.
CJ Olive Young’s participation in the CJ CUP Byron Nelson signifies more than just a presence at a golf tournament; it’s part of their larger mission to introduce the best aspects of K-beauty to international consumers. Engaging directly with American beauty aficionados through such immersive lifestyle experiences embodies their innovative approach to retail and marketing.
With over 1,370 physical stores and more than two decades of expertise in the beauty market, CJ Olive Young continues to lead the industry with its carefully curated selection of products that embrace both health and beauty ideals. As a subsidiary of the CJ Group, a global lifestyle conglomerate, they remain dedicated to ensuring that their customers around the world enjoy the benefits of exceptional beauty products that empower them to feel confident and youthful.
For further details about Olive Young and their K-beauty offerings, you can visit their website at
Olive Young Global. Celebrate K-beauty with CJ Olive Young at the CJ CUP Byron Nelson, where beauty meets excitement on the greens!