#London #United Kingdom #Electric SUV #Geely Auto #Geely EX5

Geely Launches EX5 in the UK

On October 23, 2025, Geely Auto made a significant move by unveiling the Geely EX5, an all-electric SUV, in the United Kingdom. This launch not only emphasizes Geely's dedication to sustainable mobility but also underscores its ambition to establish a dominant presence in the rapidly growing European electric vehicle (EV) market.

Ambitious Goals for the UK Market

Geely Auto aims high with its UK market strategy, setting a target of selling 100,000 vehicles annually by 2030. To support this growth, the company plans to establish a nationwide network of 100 sales and service outlets by 2026. This extensive infrastructure is designed to ensure top-notch service and maintenance for every customer, making the ownership experience seamless and enjoyable.

Jerry Gan, CEO of Geely Auto Group, expressed his enthusiasm about entering the UK market, stating, "This marks a pivotal moment for Geely's European strategy. We are thrilled to introduce innovative and sustainable products while cultivating strong relationships with our customers and partners. Our goal is to progress alongside the European market and co-create a brighter future."

Expansion Across Europe

Prior to this launch in the UK, Geely Auto had already made its mark in 12 European countries, including Poland, Greece, and Croatia. With well-established research and development centers across Europe and Asia, Geely is well-equipped to penetrate additional key markets, such as Italy, Germany, France, and Spain, in the coming years. The brand plans to introduce 15 new models tailored specifically for European consumers, reinforcing its intention to become a household name in the automotive sector, backed by a robust network of over 1,000 sales outlets throughout the continent.

The debut of the Geely EX5 is supported by its impressive performance in other international markets. The vehicle is currently available in 33 countries and has seen remarkable success, particularly in Australia and Brazil. In Australia, the EX5 was received with enthusiasm, achieving rapid sales growth since its March 2025 launch. In Brazil, the model dominated its segment, securing the top sales position for two consecutive months after its introduction.

A Historic Presence in the UK

Geely Auto's parent company, Geely Holding Group, has maintained a notable presence in the UK for nearly two decades. It began its UK journey in 2006 through a partnership with the London Taxi Company, which later transformed into LEVC under Geely's ownership. This company produces the award-winning zero-emission taxi vehicle.

Since establishing its roots, Geely Holding has expanded its influence within the UK by strategically investing in renowned British brands such as Lotus and Aston Martin. These acquisitions have driven innovation in the fields of electrification and luxury mobility, further solidifying Geely's position as a forward-thinking automotive leader.

Conclusion

As Geely Auto officially launches the EX5 in the UK, it sets the stage for an exciting new chapter in electric mobility across Europe. With ambitious goals, a solid infrastructure plan, and a commitment to innovation, Geely is poised to lead the charge in the electric vehicle revolution. The company not only aims to enhance mobility solutions but also to contribute to a sustainable future for all.

This strategic move is just the beginning of what promises to be an exciting journey for Geely Auto as it embraces the challenges and opportunities presented by the evolving automotive landscape in Europe.