#Japan #Osaka #PAW Patrol #Kids Clothing #Belle Maison

Exciting Collaboration Between Paw Patrol and Belle Maison

In a delightful partnership, Belle Maison, a renowned Japanese online retailer under Senshukai Co., Ltd., has announced the launch of two new children’s sweatshirts inspired by the popular animated series "Paw Patrol™." Starting from August 18, 2025, parents can shop these trendy pieces on Belle Maison's website.

The Iconic Paw Patrol Series

"Paw Patrol" is a beloved animation cherished by children worldwide. It follows a team of adorable puppies led by a brave 10-year-old named Ryder as they tackle various challenges, demonstrating teamwork and problem-solving skills. The show captivates young audiences with its vibrant characters and exciting adventures, making the franchise a hit among kids and parents alike.

Responding to the enthusiastic requests from employees who are also parents, Belle Maison initially collaborated with "Paw Patrol" in January 2025. The positive feedback and recognition from customers prompted this second wave of merchandise focused on stylish yet functional clothing suitable for the fall and winter seasons.

Stylish and Functional Kid's Sweatshirts

Belle Maison introduces two fashionable items that capture the essence of "Paw Patrol" while resonating with the sophisticated tastes of modern families. The new collection includes the "Line Rib Sweatshirt" priced at 2,790 yen, and the "Knit Quilt Sweatshirt" available for 2,590 yen. Both designs are offered in various charming colors and sizes, ranging from 80 to 120 cm, encouraging coordinated outfits for siblings.

Features of the New Lineup

1. Line Rib Sweatshirt
- A playful ensemble of characters from "Paw Patrol" featuring a stylish varsity jacket-inspired design.
- The addition of ribbed cuffs and hems adds a trendy touch, while the vintage-inspired muted colors cater to both children's and parents' aesthetic preferences.
- Size Options: Available in five sizes—80, 90, 100, 110, and 120 cm. Ideal for easy layering in chilly weather.
- Material: Made with 100% cotton, ensuring a soft and comfortable wearing experience.
- Details: Snap buttons on sizes 80 and 90 facilitate effortless dressing.

2. Knit Quilt Sweatshirt
- Showcasing fan-favorite characters like Chase, Marshall, Skye, Rubble, and Everest, the sweatshirt exudes a chic yet playful style.
- The one-tone print along with textured fabric contrasts creates an adult-like aesthetic, making it versatile for various occasions.
- The round silhouette ensures a relaxed fit, allowing for ease of movement for active kids.
- Color Options: Available in navy and lavender hues.

Where to Buy

Parents can purchase these new items directly from the Belle Maison website using the following links:

• - Line Rib Sweatshirt - 2,790 yen (tax included)
• - Knit Quilt Sweatshirt - 2,590 yen (tax included)

About Belle Maison

Founded in 1976, Belle Maison is Senshukai's catalog shopping brand, transitioning into online retail and providing a vast array of products tailored to diverse lifestyles—ranging from fashion and home décor to baby essentials and character goods. With strong customer-focused values, Belle Maison remains committed to delivering quality merchandise that brings joy to families.

Mark your calendars for this highly-anticipated release and elevate your children's wardrobes with stylish pieces that blend fun and functionality!

For inquiries, please contact the Belle Maison call center at 0120-11-1000 (9 AM to 9 PM) or reach them via mobile at 06-7739-2888 (call charges apply).

As Belle Maison gears up to celebrate its 70th anniversary in 2025, the company remains dedicated to creating beloved products that enrich the lives of women and families alike, continuing its mission of spreading happiness.