Tokyo Banana Celebrates 35 Years
This year marks a significant milestone for Tokyo Banana as it celebrates its 35th anniversary. Since its inception in 1991, it has consistently delighted taste buds, making it a beloved souvenir from Tokyo. With cumulative sales surpassing 2 billion pieces, and recognized as the highest-selling banana custard sponge cake brand worldwide, Tokyo Banana continues to grow in popularity both in Japan and abroad.
To commemorate this milestone, Tokyo Banana has unveiled an exciting new product: the
"35th Anniversary Tokyo Banana Double Banana Flavor." This innovative creation is the first of its kind for the brand, showcasing a unique Double Banana Manufacturing method that ensures maximum fruity delight.
A New Era of Flavor
The Double Banana flavor embodies the pursuit of natural sweetness and fruity essence. The outer layer features a creamy banana custard crafted from carefully sieved real bananas, offering a smooth texture. For the inner filling, a glistening banana confiture made from simmered banana chunks provides a delightful contrast and richness. When you take a bite, the two layers melt together in harmony, delivering the refreshing and rich sweetness reminiscent of ripe bananas.
On hot days, it's especially recommended to enjoy this treat chilled. Storing it in the refrigerator for 30 minutes to an hour enhances the creamy and confiture textures, making the product resemble the fruity freshness of real bananas. Accompanied by a sparkling package reminiscent of a disco ball, this new flavor perfectly captures the joyous essence of the 35th anniversary.
Classic vs. New: Which Do You Prefer?
With the long-standing classic
Tokyo Banana alongside the new
Double Banana flavor, consumers face a delightful dilemma: which one to choose? The traditional Tokyo Banana offers a gentle sweetness and nostalgic flavor, while the latest offering promises a fruity experience akin to fresh bananas. Enjoy tasting both with family and friends, sharing your favorite between the two.
Product Information
- - Product Name: 35th Anniversary Tokyo Banana Double Banana Flavor
- - Prices: 4 pieces for ¥756 (¥700), 8 pieces for ¥1,404 (¥1,300), 12 pieces for ¥2,095 (¥1,940)
- - Release Date: Available from July 1, 2026, until further notice
- - Distribution Locations:
- Tokyo Banana S (JR Tokyo Station, Yaesu Underground Central Exit)
- Tokyo Banana Studio, 1F-STUDIO, Daimaru Tokyo Store
- Haneda Airport Terminal 1, 2F Marketplace, Specialty Western Confectionery
- Haneda Airport Terminal 2, 2F Domestic Departure Lobby, Tokyo Food Pavilion
- Limited-Time Events
Limited-Time Event Locations
- - HANAGATAYA: July 1 - August 31, 2026
- - Abeno Harukas Kintetsu Main Store: July 1 - July 7, 2026
- - Takashimaya Osaka Store NAMBA FOOD STATION: July 8 - July 14, 2026
- - Haneda Airport 1F, Marketplace "Haneda Star Sweets": July 8 - October 7, 2026
Note: Prices are suggested retail prices. Availability may vary by store.
About Tokyo Banana World
Founded in 1991 as a new era of Tokyo souvenirs, Tokyo Banana World began with the original Tokyo Banana product, which has become the number one souvenir in Tokyo. This brand is committed to crafting sweets that emphasize the deliciousness of bananas. With total sales reaching over 2 billion pieces, these confections have become a treasured representative of Japanese sweets, beloved by locals and tourists alike.
For more information about Tokyo Banana and its latest offerings, visit their
official website or follow on social media platforms like
Instagram and
X (formerly Twitter).