#Japan #Tokyo #Lotte #Pastry Chef #White Chocolate Pie

Introduction

Lotte Co., Ltd., based in Shinjuku, Tokyo, has announced the launch of its upgraded White Chocolate Pie Premium on November 11, 2025. The brand’s flagship product, Chocolate Pie, debuted in 1983 with the aim of delivering the luxurious experience of a fresh cake in a more accessible format for households. Building on the popularity of the original White Chocolate Pie Premium, which was introduced in 2022, this latest iteration marks the fourth year since its introduction and promises an even richer experience.

Evolution of the White Chocolate Pie

In an effort to enhance the quality of this beloved treat, Lotte sought the expertise of top pastry chefs, transforming the dessert to evoke a cake-like indulgence. The result is a delightful confluence of flavors, combining a rich milky cream featuring Hokkaido cream with the sweet and tart notes of a double berry sauce made from strawberries and raspberries. This creation offers a rewardingly indulgent experience that is set to become a seasonal favorite.

Unique Flavor Profile

A distinctive feature of this White Chocolate Pie Premium is its incorporation of a hidden ingredient – red wine vinegar – in the berry sauce. This ingredient impeccably balances the sweetness and enhances the aftertaste, delivering a sophisticated profile that leaves consumers wanting more. The creamy filling has also been refined to evoke an inviting sensation of eggs and vanilla, further contributing to the overall indulgence.

Perfect for the Season

The winter season often calls for warm, comforting treats, and this special version of the White Chocolate Pie is perfectly designed for moments of self-indulgence or shared experiences with loved ones. Featuring six pieces per pack, the pie is priced around 518 yen (tax included), making it an ideal treat for any occasion.

Commitment to Quality

The team behind this delectable dessert has worked diligently to elevate the quality beyond conventional packaged goods, integrating elements of fresh cake creation into the design process. A spokesperson commented, “By including insights from professional bakers, we aimed to offer a high-quality value that transcends standard confections. It has been a rewarding journey to develop a product that exceeds last year’s charm.” The goal is for more customers to savor this exquisite flavor and enjoy moments of luxury and joy.

Conclusion

Lotte’s White Chocolate Pie Premium is not just a treat; it’s an invitation to celebrate the season with an elevated dessert experience. Embrace the delightful interplay of flavors and indulge in a well-deserved treat while creating cherished memories with loved ones this winter.

Visit Lotte's website for more information and keep an eye out for this exquisite offering this November!