#Japan #Tottori #Dooox #SANDBOX TOTTORI

New Milestone for Dooox in Tottori

Dooox Co., Ltd., headquartered in Shinagawa, Tokyo, has recently opened its new office in Tottori City, located within the innovative collaboration hub known as "SANDBOX TOTTORI." The initiative aims to convert regional challenges into opportunities by fostering partnerships with local businesses, educational institutions, and government organizations.

The Background Behind the Initiative

Tottori is recognized as the least populated prefecture in Japan, yet it boasts captivating natural resources, including a stunning coastline along the Japan Sea and the renowned Tottori Sand Dunes, officially designated as a national park. The region's rich culinary traditions and unique handicrafts add to its distinct allure, making it a prospective haven for workation and attracting newcomers seeking a different lifestyle.

In our dialogue with local stakeholders, it became evident that there is a profound commitment to nurturing this beautiful area sustainably. Interactions with local enterprises revealed both the challenges in promoting industrial growth and the potential opportunities that lie beyond these hurdles. As a region experiencing population decline, Tottori possesses the unique advantage of fostering close-knit community ties. The aspirations and voices of each individual can be recognized and realized, revealing a fertile ground for innovative ideas.

Dooox has previously launched numerous initiatives throughout Japan, focusing on empowering local communities through its "Special Mission Workspace" model. In Tottori, we are eager to transform the visible challenges into emerging opportunities and collaboratively forge a path towards a sustainable future.

Tottori’s Challenges and Possibilities

Tottori City faces similar challenges as many rural towns: a declining population, an aging workforce, and difficulties in revitalizing existing industries alongside the creation of new ones. While there are individuals and businesses eager to innovate and leverage local resources, many struggle to materialize their ideas due to a lack of practical know-how and external networks.

Moreover, attracting outside businesses and establishing ongoing relationships with potential collaborators require effective strategies to showcase the region's charm. However, these challenges also signify significant opportunities. By polishing and strategically promoting its unique assets, Tottori could serve as a model for sustainable business practices in other regions.

About SANDBOX TOTTORI

"SANDBOX TOTTORI," managed by skyer Co., Ltd., is a newly established workspace just a minute's walk from the Tottori Sand Dunes, set to open in 2024. The name "SANDBOX" signifies an environment where, similar to children playing creatively in a sandbox, adults can freely ideate and innovate.

The facility is designed to accommodate diverse needs, featuring open collaboration spaces, private booths for focused work, and well-equipped meeting rooms. The first floor includes a café accessible to tourists, alongside shower and changing rooms for those who engage in activities at the sand dunes.

The core of SANDBOX TOTTORI lies in its role as a community space where individuals from varied professions—including business leaders, out-of-town professionals, local government staff, creators, and students—can converge, engage in discussions, and collaborate. Regular networking events and workshops are held, nurturing new business concepts and fostering projects aimed at addressing local issues. Positioned as a "base for challenges aimed at the world from Tottori," the facility is committed to supporting initiatives that bring to fruition the local desire to make a difference.

By establishing its office at SANDBOX TOTTORI, Dooox aims to combine the community's collaborative spirit with its extensive expertise in driving business innovation. This collaboration will aim to create a more profound impact on the local economy and culture.

For more information, visit the official site: SANDBOX TOTTORI

Overview of Dooox's New Office in Tottori

• - Company Name: Dooox Tottori Office
• - Location: SANDBOX TOTTORI, 1390-224 Hamazaka, Tottori City, Tottori Prefecture, Zip Code: 680-0001
• - Key Services Offered:

- Promotion of local revitalization projects through the "Special Mission Workspace"
- Comprehensive support for industrial promotion in Tottori City
- New business development and enhancement of existing businesses via the "Special Mission President’s Office®"
- Strengthening partnerships with local businesses, educational institutions, and government bodies
- Conducting various workshops in collaboration with financial institutions
- Plans to broadly expand business ventures within Tottori Prefecture

The commitment to fostering sustainable growth in Tottori is further echoed in remarks by Takahiro Usami, CEO of skyer Co., Ltd., who warmly welcomed the opening of Dooox’s office, emphasizing the alignment in vision between both organizations.

This partnership aims to ensure Tottori not only meets its challenges but transforms them into a beacon of innovation and collaboration, paving the way for a promising future.