OutKick Achieves Exceptional Growth Rates on Facebook for November 2025

OutKick's Phenomenal Growth on Facebook

OutKick, a prominent multimedia sports platform, has reported exceptional growth in its Facebook engagement metrics for November 2025. The platform experienced an incredible 190% increase in total actions on Facebook compared to the previous year, culminating in a remarkable 484,000 actions. In conjunction, total video views soared to 2.8 million, reflecting a 141% growth year over year, according to Comscore Social metrics.

In today’s digital landscape, the competition among sports media platforms is intense, with major players vying for audience attention. In this cutthroat arena, OutKick’s performance demonstrates not only its mounting popularity but also its strategic alignment with current sports trends and narratives. In November, OutKick attracted 10.7 million unique digital visitors across multiple platforms, achieving a ranking of 25th amid various sports entities, including notable competitors like DraftKings, AP News-Sports, and The Ringer.

Gary Schreier, OutKick's Senior Vice President and Managing Editor, shared insights into the platform's recent success. “As we transition into the playoff season for the NFL and college football, OutKick has been at the forefront, breaking pivotal stories that resonate with sports enthusiasts. Our coverage of the allegations against Baylor's AD Mack Rhoades garnered significant attention and spurred discussions across the sports industry,” he stated. The ability to cover critical issues and relay timely information has positioned OutKick as a leading source for sports news.

Furthermore, OutKick’s statistics reveal a strong digital presence, with 3.8 million unique visitors accessing content from both desktop and mobile platforms. As a result, the total multiplatform views reached an impressive 22 million, while users collectively engaged for 20 million minutes on various OutKick channels.

Such data underlines OutKick’s effectiveness in reaching larger audiences and delivering valuable content that keeps users engaged. The metrics compiled from Comscore Media Metrix demonstrate the platform's influential status in the digital media landscape and its role in shaping sports discussions and narratives.

A Bright Future Ahead

Being owned by FOX Corporation enhances OutKick’s capacity to expand its reach and continue growing its audience. Founded by Clay Travis, OutKick combines sports, pop culture, and news, creating a unique multimedia experience that resonates with millions. The platform's dedication to engaging content is reflected across all media channels, including video livestreams, podcasts, social media, and traditional radio broadcasts.

As we look to the future, it will be interesting to see how OutKick leverages its current momentum and continues to evolve alongside the ever-changing sports media landscape. With its focus on delivering not only news but also cultural commentary on sports, OutKick remains a significant player to watch in the industry.

For anyone interested in following OutKick's evolving story and its contributions to sports journalism, you can visit their platform at www.OutKick.com. The future appears bright as OutKick leads the charge in digital sports media innovation.

Conclusion

As the NFL and college football seasons continue to unfold, the emphasis on timely and relevant sports journalism becomes ever more crucial. OutKick's growth is not merely a metric; it reflects a shift in how audiences engage with sports content, highlighting the need for platforms that can adapt and thrive in a digital-first world.