#Japan #Tokyo #Strawberry #Beyond Free #Soft Roll Cake

A Delicious Addition to the BEYOND FREE Lineup

On March 18, 2026, TableMark Co., Ltd. will unveil an exciting new flavor to their popular product line, BEYOND FREE. The “Soy Milk Cream Soft Roll Cake - Strawberry” is set to hit the shelves in their online shop, enticing customers with its fresh and delightful taste. This new addition is part of the well-loved soft roll cake series that already features various flavors.

Key Features of the Soft Roll Cake Series

The Soy Milk Cream Soft Roll Cake is a crafted dessert that demonstrates the elegance of plant-based ingredients. It has no wheat, dairy, or eggs, yet manages to offer a soft and moist texture that is hard to believe. The sponge cake is made fluffy using soy milk, complemented by rich whipped cream that offers a smooth, creamy taste, sweetened gently with beet sugar. This product fulfills the desire for indulgence without guilt, capturing the spirit of “I want to enjoy even on my tough days.”

Award-Winning Taste

This soft roll cake series has not only captured hearts but also won accolades. The plain version was awarded the highest honor, the Grand Prix, in the food and beverage category of the 93rd Japan Food Selection held in November 2025. This prestigious award is given only to those products scoring between 90 and 100 points based on criteria that include flavor, quality, and safety.

Remarkable Sales Growth

Since its launch, the series has experienced unprecedented growth, with sales increasing by approximately 450% compared to the previous year. This remarkable success showcases the popularity of the soft roll cake's unique combination of a fluffy texture and a rich soy milk cream flavor. You can purchase the products directly from the BEYOND FREE online shop, as well as marketplaces like Amazon and Rakuten.

Strawberry Flavor Overview

Responding to popular requests, the strawberry flavor features a generous serving of blended strawberry puree, delivering a refreshing sweetness and balanced tang that lingers on the palate. It can turn an ordinary day into a special occasion with its gentle sweetness. The product is quick and easy to enjoy—just leave it out for around 15 minutes to thaw for the perfect treat during a relaxing moment or as a delightful offering for guests.

This soft roll cake is a perfect synergy of a moist sponge and creamy soy milk topping enriched with strawberry puree, making it an inviting option for dessert lovers. Each cake weighs about 64 grams and measures approximately 90mm in diameter and 25mm in height.

For a detailed product overview, visit BEYOND FREE Strawberry Product.

Packaging Revamp

In conjunction with the launch of the new strawberry flavor, the existing flavors—plain and chocolate—will also see a major packaging redesign. The new packaging will reflect the light, airy qualities of the soft roll cake through vibrant visuals while emphasizing the quality of ingredients with a matte texture for an upscale look. The aim is to make these cakes appealing as a treat for oneself.

Discover BEYOND FREE

BEYOND FREE embodies the ethos of indulging in delicious meals while maintaining a healthy lifestyle. The product line, derived entirely from plant-based ingredients, promises satisfaction while being mindful of dietary needs. Each menu item is developed with meticulous attention to taste, aroma, and texture, aiming to provide a new standard of enjoyment in plant-based meals.

For more information, visit the BEYOND FREE Online Shop.
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Company Overview

• - Company Name: TableMark Co., Ltd.
• - CEO: Yosuke Matsuda
• - Headquarters: 6-4-10 Tsukiji, Chuo-ku, Tokyo
• - Business Focus: Manufacture and sale of frozen foods and other food products
• - Website: TableMark

Please note that the details presented herein are as of the date of publication and may be subject to change without prior notice.