#Japan #Tokyo #Series A #BETA #Meicari

BETA Inc. Secures Series A Funding

BETA Inc., located in Minato, Tokyo and led by CEO Kenichi Naganuma, has achieved a significant milestone by securing approximately 1.02 billion yen in its Series A funding round, as of June 30, 2026. This funding was accomplished through third-party allotment of shares and loans from financial institutions, which will bolster the company’s foundation and organizational structure.

Funding Overview

The funding details are outlined as follows:

• - Funding Round: Series A
• - Total Amount Raised: Approximately 1.02 billion yen
• - Funding Method: Third-party allotment (Equity) and loans from financial institutions (Debt)
• - Execution Date: June 30, 2026

BETA's investors include major players such as Mitsui Sumitomo Insurance Capital Co. (Lead Investor), KUSABI, Mitsubishi UFJ Capital Co., and Aichi Capital Co. For the debt portion, BETA has secured support from multiple financial institutions, including the Japan Finance Corporation.

Purpose of the Funds

The funds raised will be dedicated to strengthening BETA's business base and expanding its organizational structure to enhance service delivery further. According to CEO Naganuma, “We are immensely grateful to our investors and financial institutions for their support. Under our mission to create internationally competitive new industries, we will reinforce our foundation and organizational capabilities to deliver greater value to our clients.”

Investor Insights

Mitsui Sumitomo Insurance Capital Co.

Taro Nishijima, Investment Manager:
“We appreciate the opportunity to invest in BETA. There is a rising demand for rich information about workplaces, which is not easily communicated through text alone. The recruitment market is undergoing a pivotal shift from reliance on traditional navigation sites to a more dynamic means of conveying real-world information through videos. BETA stands out as a unique game-changer in the recruitment digital transformation landscape with its top-tier media, Meicari, that has gained overwhelming support from younger demographics.”

KUSABI (Operated by Wedge Co.)

Kenkyo Nagai, Lead Partner:
“BETA has established a unique position in the HRDX support business, having served over 600 clients and operating one of Japan's leading job-hunting YouTube channels, Meicari. We see tremendous potential for BETA to evolve from a simple video production company into an 'HR Data Platform' that connects job seekers and companies through video content. The intent data accumulated from video viewing behavior could be a crucial competitive advantage in the recruitment market.”

Mitsubishi UFJ Capital Co.

Osamu Hasegawa, Deputy Manager:
“In today's world, where information collection through video and social media is increasingly prevalent, BETA has differentiated itself in the recruitment sector. We are excited about their potential to create societal value and infrastructure through transforming market models and enhancing customer value.”

Aichi Capital Co.

Katsuichi Inoshita, CEO:
“The Aisin Venture Fund No. 2 aims to support growing businesses for regional revitalization. BETA emphasizes addressing recruitment challenges through their video production services and is poised to deliver significant value to more companies and students as they expand.”

Company Profile

• - Company Name: BETA Inc.
• - Headquarters: 2-2, Shiba Daimon, Minato, Tokyo
• - Branch Office: 15-10, Tsubaki-cho, Nakamura, Nagoya, Aichi
• - Established: April 25, 2019
• - Business Activities: Production of recruitment videos and operation of job-hunting media, Meicari
• - Mission: Creating internationally competitive new industries
• - Corporate Website: BETA Inc.
• - Recruitment Site: Careers

For media inquiries related to this announcement, please contact BETA Inc.'s Public Relations at Contact Us.