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Appcast's Upcoming Webinar: Key Insights into Recruitment Marketing Trends for 2026

As the job market evolves, so do the strategies companies use to attract top talent. To shed light on these developments, Appcast, a leader in recruitment marketing powered by programmatic technology, will host a live webinar on January 21, 2026. This insightful session will be led by CEO Matt Molinari and Chief Economist Andrew Flowers, and it promises to deliver invaluable data and trends that will shape recruitment marketing in the coming year.

Key Features of the Webinar

During the webinar, attendees will have the opportunity to gain key insights into several critical recruitment marketing metrics. Understanding these metrics is essential for businesses aiming to optimize their hiring strategies in 2026, including:

• - Cost-per-click
• - Cost-per-apply
• - Cost-per-hire
• - Application rates

Participants will also learn about the ideal days and times for posting job ads to maximize candidate engagement, as well as what budgetary allocations are necessary to meet hiring objectives in the year ahead.

Expert Speakers

Matt Molinari, Appcast’s CEO, has played a crucial role in transforming the company into the foremost recruitment marketing platform. With his leadership since 2017, Appcast has experienced substantial growth, becoming the preferred choice for recruitment marketing among over 1,000 clients. Before joining Appcast, he was instrumental in the success of Indeed, helping it grow to be a giant in the tech-driven recruitment landscape.

Andrew Flowers, serving as Chief Economist, leads the research team at Recruitonomics, providing data-driven insights that help businesses navigate the complexities of the labor market. With nearly 15 years of experience in economic research, Andrew has been featured in prominent media outlets, making him a respected voice in the field.

Registration Details

The webinar is scheduled for Wednesday, January 21, 2026, from 2 – 3 p.m. ET. Attendees can register for this free event here. This is an excellent opportunity for HR professionals and recruiters to stay ahead of the curve and make informed decisions as they prepare for the hiring challenges in 2026.

Overall, this event marks an important occasion for those invested in modern recruitment marketing strategies and methodologies. It will not only provide essential insights but also highlight the innovative ways in which companies can enhance their recruitment processes in a competitive job market.

For more information on Appcast and its comprehensive platform that connects employers with the right talent, visit Appcast's website. Don’t miss out on this chance to learn from industry experts and refine your recruitment marketing strategies for the upcoming year.