#USA #Los Angeles #MassiveMusic #Songtradr #Music Solutions

Unifying the Music Business: Songtradr's Strategic Merge

In an ambitious move to streamline music solutions, Songtradr, a frontrunner in B2B music technology, has consolidated its pivotal music enterprises—7digital, Big Sync Music, Musicube, and Resonance Sonic Branding—under the unified banner of MassiveMusic. This strategic alignment aims to provide a seamless music experience on a global scale for some of the world's most renowned brands.

A Seamless Solution for Brands and Agencies

The merger brings together the global distribution expertise of 7digital with the advertising and licensing prowess of Big Sync Music. Moreover, it integrates Musicube's AI-driven intelligence, Resonance Sonic Branding's strategic services, and MassiveMusic's well-established creativity. This transformation is set to revolutionize brand and business-centered music landscapes, crafting a comprehensive end-to-end solution that maximizes the impact of music and sound worldwide.

Adapting to the Evolving Industry Needs

In today's fast-paced digital environment, the demand for strategic music partners remains critical. MassiveMusic stands ready to meet this need with:

• - Integrated Music Licensing: Unparalleled expertise in music licensing and monitoring, providing access to a rich catalog enhanced with advanced data and AI to ensure precise music selection.
• - Creative Excellence: Award-winning custom music, sonic branding, and strategic audio solutions that major global brands rely upon.
• - Technological Leadership: Proprietary tools such as SoundCheck and MusicIQ for data-driven insights, guaranteeing measurable ROI, alongside the best technology platform for global music access.
• - Global Reach: A worldwide presence combined with local expertise and top-notch service.

Entering a New Era for B2B Music

Paul Wiltshire, CEO of Songtradr, commented on this integration, noting that “bringing everything under MassiveMusic is a crucial step to simplify the complexities of the music industry for our clients.” By uniting strengths, the integrated company pledges to deliver scalable, technology-driven, and creatively robust sound solutions that deepen emotional connections, elevate brand perception, and achieve measurable business outcomes across all touchpoints.

About Songtradr

As the largest B2B music technology company globally, Songtradr offers end-to-end music licensing, rights management, and direct-to-fan solutions. Strategic acquisitions like MassiveMusic and Bandcamp bolster Songtradr's commitment to supporting music creators while empowering brands to connect with their audiences through the power of music. More on their offerings can be discovered on www.songtradr.com.

About MassiveMusic

MassiveMusic, a part of the Songtradr brand portfolio, serves as the global music and sound partner for leading brands, agencies, and platforms. By merging creativity with data-driven insights and best-in-class technology, MassiveMusic delivers scalable music strategies, innovative technology services, and award-winning creative solutions that generate measurable business value while shaping the future of sound. Learn more at www.massivemusic.com.