#United States #Veterans Day #Louisiana #Paralyzed Veterans #Rouses Markets

A Meaningful Partnership to Support America's Heroes

As Veterans Day approaches, a special initiative has been launched to benefit those who have served in the military. Paralyzed Veterans of America (PVA), the foremost nonprofit organization dedicated to advocating for disabled veterans and their families, has joined forces once more with Rouses Markets, a renowned grocery chain based in Louisiana. Together, they have initiated a fundraising campaign that will run from October 27 until November 11 across all Rouses Markets locations. This collaboration serves as a powerful reminder of the strength drawn from community solidarity, especially in support of veterans who deserve recognition and assistance.

Empowering Veterans Through Community Support

The primary goal of this fundraising campaign is to provide resources for veterans who are often overlooked despite their sacrifices. At checkout, customers visiting Rouses Markets will have the opportunity to donate an additional dollar to support PVA's mission. These contributions are critical, as they go directly towards funding programs designed to help veterans regain their independence after suffering injuries or illnesses. Carl Blake, the CEO of PVA, emphasized the value of this community effort, stating, "When Rouses Markets and its customers rally behind PVA's mission, we're reminded of the power of community. Together, we can reach even more veterans along the Gulf Coast."

This initiative also aligns with the principles of giving back. Donny Rouse, CEO of Rouses Markets, expressed pride in participating in this campaign: "This campaign is our way of giving back to the men and women who have given so much in service to our country," highlighting the personal connection many of their customers have with veterans in their community.

About the Organizations Involved

Paralyzed Veterans of America has been instrumental in advocating for veterans with spinal cord injuries and diseases, ensuring they receive the benefits they earned during their service. With over 70 offices nationwide, PVA works tirelessly to monitor veterans' care, provide training and career services, and enhance public accessibility for those with disabilities. Their comprehensive approach includes funding research and offering health and rehabilitation opportunities through sports and leisure activities.

Meanwhile, Rouses Markets, a family-owned establishment, has a rich history of community engagement since its inception in 1960. With 66 locations and a workforce of 7,000 individuals across Louisiana, Mississippi, and Alabama, the company prides itself on a commitment to supporting local charities, food banks, and various community initiatives. This long-standing dedication to service makes Rouses Markets a vital ally in the mission to uplift veterans.

A Call for Participation

This Veterans Day campaign is an opportunity for customers of Rouses Markets to engage actively and demonstrate their appreciation for veterans in a tangible way. The simple act of adding a dollar to their purchase is a direct support method for veterans who need it the most. The expectation is that this campaign will bring people together, fostering a sense of shared responsibility in addressing the needs of those who have sacrificed so much for their country.

As the campaign progresses, it is valuable for the community to recognize the impact their contributions can have on the lives of these veterans, allowing them to find new strength, purpose, and opportunities.

In conclusion, as we celebrate and honor our veterans this November, we encourage everyone to partake in this meaningful initiative at Rouses Markets, proving that even small acts can create significant change in the lives of America's heroes.